Skip to content

Search

Latest Stories

AHLA Foundation launches ‘No Room for Trafficking’ Advisory Council

Council members to support hotel industry's efforts in combating human trafficking

AHLA Foundation launches ‘No Room for Trafficking’ Advisory Council

THE AMERICAN HOTEL & Lodging Association Foundation has announced the launch of its inaugural 'No Room for Trafficking' Advisory Council, comprising leaders in the hotel and lodging industry. The program aims to unite the industry to combat trafficking and to meet the needs of hospitality employers, employees and the communities they serve, AHLA Foundation said in a statement.

NRFT Advisory Council members support the hotel industry's unified efforts to empower trafficking survivors, providing critical resources for their self-sufficiency, while inspiring and uniting the industry in the fight against trafficking, according to the statement. The council oversees the development and oversight of the NRFT Survivor Fund, providing essential resources to community-based organizations for engaging and supporting survivors of human trafficking, the statement added.


NRFT Advisory Council members include:

  • Co-chair: Farah Bhayani, general counsel and chief compliance officer, G6 Hospitality
  • Co-chair: Joan Bottarini, chief financial officer, Hyatt Hotels Corporation
  • Jay Caiafa, chief operating officer, The Americas, IHG Hotels & Resorts
  • Paul Cash, general counsel and chief compliance officer, Wyndham Hotels & Resorts
  • George Limbert, president, Red Roof Franchising
  • Katherine Lugar, executive vice president of corporate affairs, Hilton
  • John Murray, president and CEO, Sonesta International Hotels
  • Mitch Patel, president and CEO, Vision Hospitality Group
  • Kelly Poling, executive vice president and chief commercial officer, Extended Stay America
  • Tricia Primrose, executive vice president and chief global communications and public affairs officer, Marriott International
  • Marsha Ray, senior vice president of operations, Aimbridge Hospitality
  • Ben Seidel, president and CEO, Real Hospitality Group
  • Simone Wu, senior vice president and general counsel, Choice Hotels International

“The esteemed leaders comprising our inaugural NRFT Advisory Council underscore the hotel industry's strong commitment to combat human trafficking,” said AHLA Foundation President Anna Blue. “With their leadership, alongside AHLA and the unwavering commitment of the AHLA Foundation, we will persist in collaborating across the industry to drive vital human trafficking prevention efforts.”

Ongoing efforts

The AHLA Foundation announcement is part of the hotel industry's ongoing effort to preventing human trafficking and promoting the economic stability of survivors, AHLA said.

Since 2020, the AHLA Foundation's NRFT program, in partnership with ECPAT-USA, has supported free anti-trafficking training for hundreds of thousands of hotel employees, while building industry-wide awareness of this issue and its stakeholders.

In 2022, the AHLA Foundation announced expanded support for trafficking survivors through the industry's first-ever Survivor Fund, which has raised $3.4 million since its inception. As part of its unwavering commitment to addressing this issue, the AHLA Foundation will match NRFT Survivor Fund contributions up to $5 million.

In January, AHLA and AAHOA staff wore blue to raise awareness for National Human Trafficking Prevention Month, urging hotel owners to utilize educational programs for trafficking prevention. Wyndham Hotels & Resorts also made a significant commitment, donating $500,000 to the foundation's Survivor Fund, the largest contribution to date.

IHG Hotels & Resorts also contributed $500,000 to the AHLA Foundation's No Room for Trafficking Survivor Fund in February, joining other major hotel companies in combating human trafficking.

In April, Red Roof extended their partnership and presented a $10,000 check to ECPAT-USA at the AAHOA 2022 Annual Conference & Trade Show.

At the upcoming second annual NRFT Summit later this summer, the NRFT Advisory Council will unveil the inaugural grantees of the NRFT Survivor Fund.

More for you

Ameyalli Park City by Appellation resort

Appellation, Chopra launch Utah retreat

Introducing Ameyalli Park City by Appellation

APPELLATION HOTEL BRAND co-founders Charlie Palmer and Christopher Hunsberger are working with wellness expert Deepak Chopra to launch a new branded hospitality concept, “Ameyalli Park City by Appellation”, near Park City, Utah. The 78-acre retreat, set to open in 2026 in Midway, will include an 80-key hotel, a wellbeing center and multiple dining venues.

The resort will feature the Ameyalli Center of Excellence, offering health and longevity programming based on Chopra’s seven pillars of wellbeing: emotional regulation, sleep, mindfulness, movement, relationships, nutrition and laughter. Appellation will operate the property.

Keep ReadingShow less
RevPAR trends for US extended-stay hotels in April 2025

Report: Extended-stay April performance mixed

What's the latest on US extended-stay hotel performance for April 2025?

U.S. EXTENDED-STAY AND overall hotel RevPAR declined in April, reflecting their long-term correlation, according to The Highland Group. Economy and mid-price extended-stay hotels performed better than their respective classes, while upscale extended-stay hotel RevPAR fell in line with all upscale hotels, according to STR/CoStar.

The Highland Group’s “US Extended-Stay Hotels Bulletin: April 2025” reported a 3.6 percent year-over-year increase in extended-stay room nights available. This gain partly reflects the addition of mid-price brands WaterWalk by Wyndham in May 2024 and Executive Residency by Best Western in January to the database.

Keep ReadingShow less
Red Roof and Bridge partner to streamline hotel financing for U.S. owners and developers

Red Roof, Bridge to provide capital to owners

RED ROOF IS working with digital financing platform Bridge, led by Rohit Mathur as CEO, to improve access to capital for hotel owners and developers. The partnership allows Red Roof owners and operators to submit loan requests in about 10 minutes and access Bridge’s network of more than 150 lenders.

The platform provides loan terms by packaging each opportunity with data and side-by-side comparisons to support decision-making, the companies said in a joint statement.

Keep ReadingShow less