Skip to content

Search

Latest Stories

STR: U.S. hotel performance falls slightly in the second week of August

Only Norfolk/Virginia Beach reported an occupancy increase during the week

STR: U.S. hotel performance falls slightly in the second week of August

U.S. HOTEL PERFORMANCE dipped slightly in the second week of August in line with seasonal trends, according to STR. However, ADR and RevPAR increased compared to the same period in 2019.

Occupancy was 68.5 percent for the week ending August 13, down from 69.9 percent the week before and dropped 4.6 percent from 2019. ADR was $152.34 for the week, down from $154.48 the week before and increased 15.8 percent from three years ago. RevPAR reached $104.30 during the week, fell from $108.04 the week before and up 10. 5 percent from 2019.


Among STR’s top 25 markets, only Norfolk/Virginia Beach reported an occupancy increase, up 0.4 percent to 80.1 percent, over 2019.

Seattle with 83.2 percent, Oahu Island with 81.8 percent and Norfolk/Virginia Beach with 80.1 percent led the major markets in absolute occupancy for the week. San Diego posted the largest ADR gain, up 33.5 percent to $236.65, over 2019.

The steepest RevPAR deficit was in San Francisco, down 28.2 percent to $154.93, compared to three years ago.

More for you

Deloitte Survey: Holiday Travel Soars but Average Trips Fall
Photo Credit: iStock

Report: Holiday travel up, average trips down

Summary:

  • Most Americans are planning holiday travel for the first time in five years, Deloitte reported.
  • Gen Z and millennials now account for half of holiday travelers.
  • About 57 percent of travelers choose driving over flying to cut costs.

MORE THAN HALF of Americans plan to travel between Thanksgiving and early January for the first time in at least five years, according to a Deloitte survey. However, the average number of trips dropped to 1.83 from 2.14 last year.

Deloitte’s “2025 Holiday Travel Survey” reported that the average planned holiday travel budget is down 18 percent to $2,334. More travelers plan to stay with friends or family rather than book hotels or rentals.

Keep ReadingShow less