- Actabl received a U.S. patent for hotel data normalization technology.
- Its platform standardizes hotel data across properties and systems.
- The patent also covers a machine learning model based on mapping history.
ACTABL RECEIVED A U.S. patent for normalizing enterprise hotel data from disparate sources. The patent also covers a machine learning component trained on Actabl’s hospitality data mapping history.
Actabl’s patented approach supports more than 400 integrations across property management systems, point-of-sale platforms, accounting software, labor management systems and OTA data feeds, Actabl said in a statement. The patent covers a machine learning component that recommends ways to connect new systems and properties using data from past integrations.
Every system in a hotel’s tech stack—including the property management system, point-of-sale system, labor platform, OTA feeds and accounting software—comes from a different company and structures data differently, the statement said. Without a way to normalize the data, operators cannot reliably compare numbers across systems. Performance reviews are delayed while teams resolve discrepancies and owner reports require manual reconciliation before distribution. Instead of informing decisions, the data creates uncertainty.
“The challenge was never just connecting systems,” said Mike Fatal, Actabl’s senior data engineer and a named inventor on the patent. “It was making sure the data those systems produced actually meant the same thing when you brought it all together. Two clients can use the same label for an account and be tracking completely different things. What we built makes it possible to know that the numbers you’re looking at are comparable, not just consolidated.”
Actabl’s hotel data normalization method standardizes data from across a property or portfolio, the company said. As data enters the platform, the system reads field labels, identifies their meaning and maps them to a standardized taxonomy. The result is a unified view of performance that can be compared across systems, brands and properties.
Kathryn Green, Actabl senior technical product manager, said the chart of accounts underpins the company’s business intelligence software.
“Everything—how data is imported, how it is reported, how data points connect to each other—flows through that structure,” Green said. “The normalization layer we built on top of it allows us to make sense of data across clients at scale.”
Separately, a recent HotelData report found that rising wages and labor shifts reshaped U.S. hotel operations in 2025. Operators improved productivity and maintained service levels, but wage pressure increased throughout the year and accelerated in the fourth quarter, raising labor costs per occupied room.
