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Peachtree finances Vastland’s VOCE Hotel for $130M

Construction begins Dec. 8, with completion expected in fall 2027

Peachtree Group funds Vastland’s VOCE hotel with $130M loan

Peachtree Group offered a $130 million construction loan to Vastland for its first VOCE Hotel in Nashville, Tennessee.

Photo credit: Vastland Co.

Summary:

  • Peachtree Group financed Vastland’s VOCE Hotel in Nashville for$130M.
  • The 25-story development will feature 192 residences and 114 hotel suites.
  • Construction will start Dec. 8, with completion expected in fall 2027.

PEACHTREE GROUP PROVIDED a $130 million construction loan to Vastland Co. for its first VOCE Hotel & Residence in Nashville, Tennessee. Construction will begin on Dec. 8, with completion expected in fall 2027.

The 25-story mixed-use development will include 192 residences, 114 hotel suites, 60,000 square feet of office space, and more than 40,000 square feet of dining and wellness amenities, according to NashvillePost.


Vastland, founded in 1995 by Mack McClung and JD Eatherly, is a privately held real estate firm in Tennessee.

Construction will be led by BL Harbert International and managed by Vastland, the post reported. Other partners are The Preston Partnership for architecture, ID & Design International, Restoration Hardware Design for hospitality and residences, Civil Site Design Group for civil engineering and HDLA for landscape architecture. BayBridge Real Estate Capital served as Vastland’s capital market broker and introduced Peachtree Group to the VOCE deal.

“There has never been a project like VOCE in Nashville and the city is the ideal first market to introduce the VOCE brand to the world,” said Mack McClung, Vastland’s founder and CEO. “This is an important day for us at Vastland and for our collection of VOCE owners. As we begin vertical construction on our flagship project, we expect strong demand for the remaining units.”

McClung said the $130 million loan reflects the lender’s confidence in Vastland’s vision, execution and the VOCE concept. “Upon completion, the project represents a total sellout value of $360 million,” he said.

Atlanta-based Peachtree is led by Managing Principal and CEO Greg Friedman, Managing Principal and CFO Jatin Desai, and Principal Mitul Patel.

Peachtree Group recently expanded into convenience and fuel retail, providing up to $200 million to The Briad Group to develop and acquire sites. Its private credit platform will support two to four Circle K stores and mini Travel Center projects annually.

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Report: Rising Labor costs tighten US hotel industry margins
Photo credit: iStock

Report: Labor costs tighten U.S. hotel margins

Summary:

  • U.S. hotel margins tighten as demand slows and labor costs remain high, HotStats reported.
  • Unionized hotels carry 43 percent labor costs, versus 33.5 percent at non-union properties.
  • U.S. sees falling group demand and lower profit conversion since the second quarter.

THE U.S. HOTEL industry is showing signs of strain after a strong start to 2025, according to HotStats. Revenue growth is slowing, occupancy is falling and profit margins are tightening, particularly at unionized properties where labor constraints affect performance.

HotStats’ recent blog post revealed that TRevPAR has barely kept pace with labor costs in the first eight months of the year. While TRevPOR remains positive, gains are offset by declining occupancy, a sign that demand is cooling.

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