Peachtree’s Austin Expansion Drives Hospitality Innovation
PEACHTREE GROUP RECENTLY opened an office in Austin, Texas, its first outside its Atlanta headquarters. The move supports the company’s growth strategy, focusing on the Texas economy and commercial real estate market.
Peachtree’s new office advances its long-term plan, with investments in Dallas, San Antonio and Austin, the company said in a statement.
“Our expansion into Austin marks a milestone for Peachtree Group,” said Greg Friedman, Peachtree's CEO and managing principal. “Texas is a key market for us, and an office in downtown Austin allows us to better support our portfolio and strengthen relationships in the region. With ongoing projects and ties to the University of Texas community, this move reflects our commitment to long-term growth in Texas.”
Austin’s business environment and growth potential make it a strategic location to expand the firm’s reach and partnerships, the statement said. Peachtree is listed in the Longhorn 100, which recognizes businesses led by University of Texas alumni. Friedman, a UT graduate, serves on the Real Estate Fund Advisory Board at the McCombs School of Business.
The new office at 100 Congress Avenue will support Peachtree’s activities in the region and position the firm to pursue commercial real estate opportunities, the statement said.
Atlanta-based Peachtree is led by Friedman; Jatin Desai, managing principal and CFO; and Mitul Patel, principal.
Peachtree recently secured USCIS approval for four regional centers—South, Northeast, Midwest, and West—enabling the company to independently structure and sponsor EB-5 projects, streamlining investment and deal execution.
