Ed Brock is an award-winning journalist who has worked for various U.S. newspapers and magazines, including with American City & County magazine, a national publication based in Atlanta focused on city and county government issues. He is currently senior editor at Asian Hospitality magazine, the top U.S. publication for Asian American hoteliers. Originally from Mobile, Alabama, Ed began his career in journalism in the early 1990s as a reporter for a chain of weekly newspapers in Baldwin County, Alabama. After a stint teaching English in Japan, Ed returned to the U.S. and moved to the Atlanta area where he returned to journalism, coming to work at Asian Hospitality in 2016.
KEN GREENE IS leaving his position as president and CEO of AAHOA to begin a new job with Dallas-based IBF Hospitality. AAHOA already has begun searching for his replacement.
“Ken has been instrumental in carrying AAHOA through the past several months, which brought on a lot of change both at AAHOA and in our industry,” said AAHOA Chair Vinay Patel. “We’re grateful for the time he’s spent at AAHOA and wish him nothing but continued success as he transitions to another opportunity.”
While at AAHOA, Greene oversaw the association’s return to in-person events, including the 2021 AAHOA Convention & Trade Show at the Kay Bailey Hutchison Convention Center in Dallas in August. He also helped in write AAHOA’s strategic plan and helped restaff the organization after the departure of Staton, the association’s executive vice president and COO Rachel Humphrey and others.
“When I made the decision to come on board at AAHOA, I came with every intention of helping carry the great tradition of the association. If it weren’t for this career-changing opportunity with IBF Hospitality, I would not be leaving this great organization. At IBF, I will be focused on potential acquisitions and building out a hospitality REIT,” Greene said. “I’ve found my time spent at AAHOA invaluable, and I’m grateful to our incredible team, Officers, Board, members, and vendor partners for their support.”
Patel said he was grateful for Greene’s efforts to rebuild the association.
“We now have an incredibly strong and capable leadership team in place at AAHOA, and I know they’ll all continue to lead the organization through this transitional time,” Patel said. “Because of his efforts in building out our new executive leadership team, AAHOA will not miss a beat as we continue to prepare for another record-breaking year, including our 2022 AAHOA Convention & Trade Show in Baltimore.”
Greene previously started a consulting firm after serving as Radisson Hotel Group president for the Americas. He served as president and CEO for Delta Hotels and Resorts and in various roles at Cendant Corp. and Wyndham Worldwide. Greene also founded Greenehouse Consulting, which focuses on acquisitions, management and advisory services to the hospitality industry, after he left Radisson in December 2019.
IBF Hospitality is led by Ray Ghai as CEO and co-founder.
Sonesta launched Americas Best Value Studios, an extended-stay version of ABVI.
The model targets owners seeking limited front desk and housekeeping.
The brand meets demand for longer-term, value-focused stays.
SONESTA INTERNATIONAL HOTELS Corp. launched Americas Best Value Studios by Sonesta, an extended-stay version of its franchised brand, Americas Best Value Inn. The model targets owners seeking limited front desk and housekeeping, optional fitness center and lobby market along with standard brand requirements.
The brand aims to address the growing demand for longer-term, value-driven accommodations, Sonesta said in a statement.
"Americas Best Value Studios by Sonesta represents a strategic evolution of our trusted Americas Best Value Inn brand," Keith Pierce, Sonesta’s executive vice president and president of franchise development, said. "We are expanding our offerings to directly address the increasing demand within the extended-stay segment, providing a practical solution for travelers seeking longer-term lodging at value. This new brand type allows our local franchised owner-operators to tap into a growing market while maintaining the community-focused experience that Americas Best Value Inn is known for."
ABVI has a majority presence in secondary and tertiary markets, the statement said.
The extended-stay brand’s operational model features a front desk, bi-weekly housekeeping, on-site laundry and pet-friendly accommodations, Sonesta said. Guests can also earn or redeem points through the Sonesta Travel Pass loyalty program.
In August, Sonesta named Stayntouch its preferred property management system after a two-year review of its ability to support the company’s franchise model. The company operates more than 1,100 properties with more than 100,000 rooms across 13 brands on three continents.
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