‘A Busy 10 Years’ for Once-Troubled Red Roof

AT FIRST SKIM, an article about the opening of Red Roof’s first soft-branded hotel in downtown Chicago may read like a typical story about...

Windy City Debut

THE ST. CLAIR Hotel celebrated its hard opening on Oct. 1 in downtown Chicago. The 208-room hotel is a former Red Roof Inn which...

New Opportunity in Extended Stay

RED ROOF IN AUGUST announced its entry into the extended-stay business with the launch of HomeTowne Studios by Red Roof. The economy segmented brand joins...

Asian American hoteliers raise the Red Roof

ASIAN AMERICANS COMPRISE most Red Roof’s franchisees. A few years ago, after launching its strategy to grow aggressively by franchising, the company turned to...

Voice of the Future

SEEMS LIKE EVERYBODY involved in hotel technology these days is talking about voice. And the more people talk, the more they learn. Just like...

Still Going Strong

Editor's Note: This cover story ran in Asian Hospitality, April 2017 (Vol. 2017, #147) They both grew up in India and immigrated to the U.S....

Houston hotelier learns valuable lessons from various challenges

WHEN HOUSTON HOTELIER Dina Patel looks back over the past year, she’ll have carved another notch in a long timeline of changes. Most were...

IDeaS Revenue Solutions rolls out first voice-based rate-management program

WHILE CONSUMERS AND third-party vendors might be going gaga over guest-facing voice technology, other companies are exploring how to use voice to streamline hotel...

‘Step Up or Step Out’

ZINA PATEL OWNS and operates The Red Roof Inn in Bakersfield, California, which upgraded in 2016 with the brand’s NextGen redesign. Zina and her...

Welcome to the Big Leagues

April 2018 If it’s appropriate for a corporate executive to be visibly giddy with excitement, then Nasir Raja has found his place. Raja is senior...