The DoubleTree by Hilton Front Royal Blue Ridge Shadows & Golf Course is now open in Front Royal, Virginia. The hotel, recently converted from the Holiday Inn Front Royal, is owned by Navika Group of Companies and managed by Blue Sky Hospitality Solutions Management Co.
The 124-room DoubleTree recently completed phase one of the multi-million conversion and features a new lobby, front desk and lobby level and guest room corridors. Additionally, all guest rooms were outfitted with digital key locks and received new mattresses and SMART TVs.
Nearby are Skyline Drive, Shenandoah National Park and Endless Caverns. Hotel amenities include an indoor pool, fitness center and 3,333 square feet of meeting space, as well as access privileges to the adjacent Blue Ride Shadows Golf Club. The hotel also features Houlihan’s Restaurant + Bar, and all DoubleTree guests receive the brand’s traditional, warm chocolate chip cookie upon arrival.
“With the completion of this top-to-bottom conversion, the DoubleTree by Hilton Front Royal Blue Ridge Shadows & Golf Course has regained a ‘like-new’ status that will appeal to both business and leisure travelers to the area,” said Madhu Pareek, Blue Sky’s senior vice president of operations. “With the idyllic Shenandoah Valley as a backdrop, the hotel is the perfect spot for both corporate get-aways and as a homebase to explore the area’s natural wonders. With a new brand to better serve the needs of Front Royal visitors, we are confident the hotel quickly will take its place as the market and segment leader.”
In January, Blue Sky and Navika acquired the Andaz Wall Street hotel, now known as the Hyatt Centric Wall Street New York. That 253-room hotel’s guestrooms and lobby were recently redesigned, but Navika plans to invest approximately $5 million in the property over the next several years.