3H Group, LBA Hospitality open dual brand in Chattanooga, TN

Both companies claim to have a strong pipeline of hotels in development

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3H Group and LBA Hospitality
3H Group and LBA Hospitality recently opened their first dual-branded IHG hotels in Chattanooga, Tennessee, the Candlewood Suites and Holiday Inn Express Chattanooga East, adding 154 rooms to the area.

3H Group and LBA Hospitality recently opened their first dual-branded IHG hotels in Chattanooga, Tennessee: Candlewood Suites Chattanooga East and Holiday Inn Express Chattanooga East, adding 154 rooms to the area. Holiday Inn Express serves families and business travelers, while Candlewood Suites focuses on extended-stay guests.

3H Group is led by President and CEO Hiren Desai, while LBA Hospitality is led by President Beau Benton.

“By focusing on Chattanooga’s thriving market, we’re not just growing our presence; we’re building on our established track record of success,” Benton said. “Our intimate knowledge of the Chattanooga landscape, shaped by hands-on management of several other local Chattanooga hotels, empowers us to not only promise and deliver an exceptional stay experience for our guests, but also to forge substantial growth and profitability for our owners.”

3H Group recently acquired the Hyatt Place Tampa Airport/Westshore in Tampa, Florida, as part of a broader strategic initiative with LBA Hospitality. Both companies had then noted a strong pipeline of hotels in development.

In April, 3H Group broke ground on Caption by Hyatt Chattanooga, the brand’s first Tennessee location. The 123-room hotel, developed under a franchise agreement, is set to open in early 2026. The company is also developing a Hyatt Studios hotel in Mobile, Alabama, slated for early 2025.