Skip to content

Search

Latest Stories

RAM Hotels breaks ground on AC Hotel Auburn, Alabama

It runs 27 hotels in Georgia and Alabama with 13 brands including Marriott, Hilton, and IHG

RAM Hotels breaks ground on AC Hotel Auburn, Alabama

RAM HOTELS, LED by CEO Rinkesh Patel and COO Mitesh Patel, recently broke ground on the 129-key luxury AC Hotel by Marriott in Auburn, Alabama. The property is scheduled to open in the fourth quarter of 2025, RAM Hotels said in a statement.

"This groundbreaking ceremony is a momentous occasion for us," said Rinkesh Patel. "We have planned and kept our eyes on having an AC here in Auburn for a long time, and we did just that. We visited this spot back in February 2020, right before everything shut down. We knew moving forward we couldn't let this project pass us, and here we are."


ENEWS 05 01 24 AC Hotel Ground breaking scaled

The hotel includes a ground-floor bar and lounge, along with a rooftop bar, according to the statement. It is near North Gay Street, next to the new Auburn Bank Center.

Columbus-based RAM Hotels, founded in 2002, has built 19 hotels from the ground up, investing over $450 million. The company currently owns and operates 27 hotels in Georgia and Alabama, featuring 13 brands including Marriott International, Hilton and IHG Hotels & Resorts. Additionally, it has 14 hotels in active development, with a total project cost exceeding $220 million.

Marriott operates more than 225 AC Hotels across 33 countries worldwide.

Liam Brown, Marriott International’s group president for the U.S. and Canada, attended AAHOACON24, a year after Marriott withdrew its support for AAHOA due to differences over the association’s 12 Points of Fair Franchising and franchise reform legislation in New Jersey.

More for you

Two best friends reunite on a Days Inn trip for social media ambassador campaign

Days Inn launches $10K bestie contest

How Can You Win $10K with Days Inn’s Best Friends Contest?

WYNDHAM HOTELS & RESORTS’ Days Inn brand is launching a nationwide search to reunite five pairs of long-distance friends as brand ambassadors. The pairs, named “Days Inn-siders,” will spend a weekend highlighting a destination on the brand’s social media and receive $10,000, accommodations, flights and a daily stipend.

The initiative aligns with National Best Friends Day on June 8, and applications are open online through July 1, Wyndham said in a statement.

Keep ReadingShow less
Ameyalli Park City by Appellation resort

Appellation, Chopra launch Utah retreat

Introducing Ameyalli Park City by Appellation

APPELLATION HOTEL BRAND co-founders Charlie Palmer and Christopher Hunsberger are working with wellness expert Deepak Chopra to launch a new branded hospitality concept, “Ameyalli Park City by Appellation”, near Park City, Utah. The 78-acre retreat, set to open in 2026 in Midway, will include an 80-key hotel, a wellbeing center and multiple dining venues.

The resort will feature the Ameyalli Center of Excellence, offering health and longevity programming based on Chopra’s seven pillars of wellbeing: emotional regulation, sleep, mindfulness, movement, relationships, nutrition and laughter. Appellation will operate the property.

Keep ReadingShow less
RevPAR trends for US extended-stay hotels in April 2025

Report: Extended-stay April performance mixed

What's the latest on US extended-stay hotel performance for April 2025?

U.S. EXTENDED-STAY AND overall hotel RevPAR declined in April, reflecting their long-term correlation, according to The Highland Group. Economy and mid-price extended-stay hotels performed better than their respective classes, while upscale extended-stay hotel RevPAR fell in line with all upscale hotels, according to STR/CoStar.

The Highland Group’s “US Extended-Stay Hotels Bulletin: April 2025” reported a 3.6 percent year-over-year increase in extended-stay room nights available. This gain partly reflects the addition of mid-price brands WaterWalk by Wyndham in May 2024 and Executive Residency by Best Western in January to the database.

Keep ReadingShow less
Red Roof and Bridge partner to streamline hotel financing for U.S. owners and developers

Red Roof, Bridge to provide capital to owners

RED ROOF IS working with digital financing platform Bridge, led by Rohit Mathur as CEO, to improve access to capital for hotel owners and developers. The partnership allows Red Roof owners and operators to submit loan requests in about 10 minutes and access Bridge’s network of more than 150 lenders.

The platform provides loan terms by packaging each opportunity with data and side-by-side comparisons to support decision-making, the companies said in a joint statement.

Keep ReadingShow less