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Halloween hits U.S. hotel performance in early November

St. Louis saw YoY growth in all key metrics

Halloween hits U.S. hotel performance in early November

U.S. HOTEL PERFORMANCE showed a decline in early November compared to the previous week, according to CoStar. Year-over-year comparisons also presented mixed results, with the decrease in occupancy expected due to Halloween falling on a Tuesday.

Occupancy stood at 59.7 percent for the week ending Nov. 4, slightly lower than the previous week's 66 percent, while showing a year-over-year decline of 4 percent. ADR dropped to $152.90 from the previous week's $160.89, yet showed a notable 2 percent increase from the previous year. Similarly, RevPAR decreased to $91.23 compared to the previous week's $106.16, reflecting a 2.1 percent decline from 2022.


Among the top 25 markets, St. Louis saw significant year-over-year growth in all three key performance metrics: occupancy increased by 6.4 percent to 59.2 percent, ADR rose by 12.3 percent to $131.16, and RevPAR grew by 19.5 percent to $77.64. Meanwhile, Metallica's M72 World Tour played a role in this strong performance, CoStar said.

The steepest RevPAR declines were seen in Miami, dropping by 22.5 percent to $131.88, and Tampa, which saw a decrease of 19.6 percent to $87.29.

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US Extended-Stay Hotels Outperforms in Q3

Report: Extended-stay hotels outpace industry in Q3

Summary:

  • U.S. extended-stay hotels outperformed peers in Q3, The Highland Group reported.
  • Demand for extended-stay hotels rose 2.8 percent in the third quarter.
  • Economy extended-stay hotels outperformed in RevPar despite three years of declines.

U.S. EXTENDED-STAY HOTELS outperformed comparable hotel classes in the third quarter versus the same period in 2024, according to The Highland Group. Occupancy remained 11.4 points above comparable hotels and ADR declines were smaller.

The report, “US Extended-Stay Hotels: Third Quarter 2025”, found the largest gap in the economy segment, where RevPAR fell about one fifth as much as for all economy hotels. Extended-stay ADR declined 1.4 percent, marking the second consecutive quarterly decline not seen in 15 years outside the pandemic. RevPAR fell 3.1 percent, reflecting the higher share of economy rooms. Excluding luxury and upper-upscale segments, all-hotel RevPAR dropped 3.2 percent in the third quarter.

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