Vishnu Rageev R is a journalist with more than 15 years of experience in business journalism. Before joining Asian Media Group in 2022, he worked with BW Businessworld, IMAGES Group, exchange4media Group, DC Books, and Dhanam Publications in India. His coverage includes industry analysis, market trends and corporate developments, focusing on retail, real estate and hospitality. As a senior journalist with Asian Hospitality, he covers the U.S. hospitality industry. He is from Kerala, a state in South India.
Peachtree Group and Paso Robles Hotel Partners opened The Ava Hotel in Paso Robles, California.
Azul Hospitality will manage the 151-room, four-story hotel.
Moore 2 Design developed the interior design for the property.
THE AVA HOTEL, part of Hilton’s Curio Collection, is now open in Paso Robles, California. The 151-room, four-story hotel is owned by Peachtree Group and Paso Robles Hotel Partners.
“The Ava Hotel is both a destination and a gathering place for Paso Robles,” said Matt Kleefisch, The Ava Hotel’s GM. “Every detail—from the design-forward accommodations to the ingredient-driven menus at EMRE—reflects the warmth, creativity and hospitality that make Paso so special. We wanted to create a place where travelers can immerse themselves in the Central Coast and where locals want to gather. By blending elevated dining, social spaces and design that celebrates the region’s character, The Ava Hotel spotlights Paso Robles as a destination for every kind of guest.”
Atlanta-based Peachtree, is led by Greg Friedman, managing principal and CEO, Jatin Desai, managing principal and CFO, and Mitul Patel, principal. Paso Robles Hotel Partners is a joint venture between Peachtree and Verakin Capital, a San Mateo firm led by Rupesh Patel, Bimal Patel and Hiten Suraj.
Moore 2 Design developed the hotel’s the interior design, the statement said. Pegasus Architects created the exterior façade and Arris Studio Architects produced the construction drawings. Studio Sinclair and HBA designed the property to reflect Paso Robles’ heritage and growth as a cultural and culinary destination.
The hotel offers standard rooms—single king, double queen and double king—and upgraded rooms with Juliet balconies or pool patio decks with direct access to the rooftop saltwater pool. One-bedroom and double queen suites include 1.5 bathrooms and living areas with fireplaces, powder rooms and sofa sleepers.
Peachtree Group, Woodbine Development Corp. and DD Partners LLC opened the Embassy Suites by Hilton Gulf Shores Beach Resort on Alabama’s Gulf Coast.
NewcrestImage acquired the 176-key, five-story NYLO Dallas Plano in Dallas.
The boutique property is in the 2,600-acre Legacy District business park.
It will be renovated and rebranded under Hilton’s Tapestry Collection.
NEWCRESTIMAGE RECENTLY ACQUIRED the 176-key, five-story NYLO Dallas Plano in Dallas. The company plans to renovate and rebrand it within the Tapestry Collection.
The boutique property in the 2,600-acre Legacy District business park includes indoor and outdoor event venues, including a 4,000-square feet patio around a heated pool.
This follows its 2024 purchase of NYLO Providence Warwick in Rhode Island, rebranded as The Loom Hotel, NewcrestImage, led by CEO and Managing Partner Mehul Patel, said in a statement.
"This hotel presents a significant new profit opportunity for us and complements our existing holdings," said Patel. "We previously owned five hotels in the Frisco/Plano market, so we are familiar with the area’s metrics for both short- and long-term returns."
In December, NewcrestImage opened the Homewood Suites Parsippany in New Jersey, which it acquired as a 150-unit, five-story building in June 2022 and renovated. Since 2013, the company has completed more than $3 billion in hotel transactions across nearly 300 hotels and 32,000 rooms.
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Vision opened the $60 million Embassy Suites by Hilton Chattanooga Downtown in Tennessee.
The company presently owns 44 hotels across the U.S., including 15 in Chattanooga.
It is working with SquareOne Holdings to manage food and beverage operations.
Embassy Suites by Hilton Chattanooga Downtown is now open in Chattanooga, Tennessee. The $60 million hotel, developed by Vision Hospitality Group, features 144 rooms across seven stories in the city’s riverfront district.
This is Vision’s 15th hotel in Chattanooga and one of the largest private downtown investments in more than a decade, the company said in a statement.It is near the Tennessee Aquarium, the Tennessee Valley Railroad Museum, Chattanooga Zoo and the city’s airport. Amenities include an indoor pool, fitness center and meeting rooms.
“This hotel represents our long-standing commitment to our hometown of Chattanooga and our belief in its continued growth,” said Vision’s founder and CEO Mitch Patel. “We’re proud to open our doors and create a space that connects people to the heart of Chattanooga’s riverfront district.”
Vision is working with SquareOne Holdings to manage food and beverage operations and operate the rooftop restaurant and bar, the statement said. The property also includes an indoor pool and 3,000 square feet of meeting space.
Vision presently owns 44 hotels in the U.S. under the Hilton Hotels & Resorts, Marriott International, Hyatt Hotels Corp. and IHGHotels & Resorts brands.The companyrecently held its fourth annual Red Sand Project with WillowBend Farms in Chattanooga to combat human trafficking.
Gopal Inc. opened the 53-room Red Roof Inn in Washington, D.C.
The hotel is near landmarks including the White House.
It is a pet-friendly hotel.
Red Roof Inn is now open in Washington, D.C. following renovations. The 53-room, pet-friendly hotel is owned by Gopal Inc.
The New York Ave. hotel is near Union Station, the U.S. Capitol, the Library of Congress, the National Mall, the White House and Gallaudet University. It is a pet-friendly hotel.
Northstar Hotels acquired the 78-key Residence Inn and 81-key Courtyard in Jacksonville, Florida.
The properties are near Jacksonville International Airport.
Nearby demand drivers include Swisher International, Coach Distribution and Glassfloss Industries.
NORTHSTAR HOTELS MANAGEMENT acquired the 78-key Residence Inn Jacksonville Airport and the 81-key Courtyard Jacksonville Airport Northeast in Florida from an institutional seller. Renovations are planned for both properties.
The hotels are in a logistics corridor near Jacksonville International Airport, Atlanta-based Hunter Hotel Advisors, which brokered the deal, said in a statement. They draw corporate demand from nearby employers such as Swisher International, Coach Distribution and Glassfloss Industries.
The nearby UF Health North medical campus and Imeson Park, site of a planned $100 million Holon autonomous vehicle facility, also drive demand. Leisure travel is supported by attractions such as Jacksonville Zoo and Gardens, which draws more than one million visitors annually.
Amenities include fitness centers, outdoor pools and meeting space, the statement said.
Northstar is led by founders Salim Premji, Sapna Premji and Jigar Amin.
“We are thrilled to take over and fully renovate these two properties, as well as embrace the opportunities that lie ahead,” said Kaiz Premji of Northstar.
Hunter’s Robert Taylor and Sophia Pittaluga executed the sale from the firm’s Miami office.
Pittaluga, Hunter’s senior vice president, said they were proud to complete the sale of the portfolio near Jacksonville International Airport.
“The strong buyer interest reflects the strategic location and upside potential,” she said. “With targeted PIP investments and hands-on ownership, the hotels offer opportunities for both near-term performance and long-term value. We look forward to helping more sellers and operators grow across Florida and beyond.”
Peachtree Group, Woodbine Development and DD Partners opened the Embassy Suites Gulf Shores on Alabama’s Gulf Coast.
The eight-story, 257-room hotel includes 13,620 square feet of meeting space, with a 7,800-square-foot ballroom overlooking the Gulf.
Peachtree provided a $42 million floating-rate first mortgage to Banyan Street Capital for the acquisition and repositioning of the Atlanta Financial Center.
Embassy Suites by Hilton Gulf Shores Beach Resort is now open in Gulf Shores, Alabama. The eight-story, 257-room, all-suite hotel was developed by Peachtree Group, Woodbine Development Corp. and DD Partners LLC.
The hotel is managed by Peachtree’s hospitality division.
“We're pleased to open this project in the heart of Gulf Shores,” said Greg Friedman, Peachtree’s managing principal and CEO. “With its beachfront location, amenities and gathering spaces, Embassy Suites Gulf Shores Beach Resort is designed to serve both visitors and the community.”
Atlanta-based Peachtree is led by Friedman, CFO and Managing Principal Jatin Desai and Principal Mitul Patel.
The hotel includes 13,620 square feet of meeting and pre-function space, including a 7,800-square-foot ballroom with Gulf views for conferences, weddings and events. It also features a three-story parking garage and more than 7,600 square feet of retail space.
For Friedman, the project is personal.
“I spent many summers and school breaks in Orange Beach and Gulf Shores as a child,” he said. “It's meaningful to return and help develop a place where more people can experience the area and locals can benefit from new restaurants, amenities, and gathering spaces.”
The hotel opens as Gulf Shores expands its tourism and events footprint. Located near the Hangout Music Festival, National Shrimp Festival and NCAA Beach Volleyball Championships, Embassy Suites Gulf Shores provides access to Gulf State Park, the Wharf at Orange Beach, golf courses and Foley’s sports complex.
Friedman said the goal was to create a hotel where visitors can relax, gather and experience Gulf Shores.
“We believe Embassy Suites Gulf Shores will appeal to both leisure travelers and the meetings and events market,” he said.