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STR: U.S. hotel performance up in week of Feb.26 from previous week

Among top 25 markets, Orlando recorded the largest occupancy increase over 2019

STR: U.S. hotel performance up in week of Feb.26 from previous week

U.S. HOTEL PERFORMANCE increased in the fourth week of February from the week before, according to STR. Occupancy, ADR and RevPAR  also showed significant improvement when compared to same period in 2019.

Occupancy was 62.2 percent  for the week ending Feb. 26, up from 59.1 percent the week before and down 4.7 percent for the same period in 2019. ADR was $143.83 for the week,  increased from $140.11 the week before and up 13.1 percent from two years ago.


RevPAR was $89.45 for the week, up from $82.87 the week before and increased 7.7 percent from the same period two years ago.

Among STR's top 25 markets, Orlando recorded the largest occupancy increase, up 6.7 percent to 85.9 percent, over 2019.

“Helped by the South Beach Wine & Food Festival, Miami posted the highest ADR, up 47 percent to $365.64, and RevPAR, up 55.1 percent to $325.36, increases over 2019,” STR said.

According to STR, San Francisco/San Mateo experienced the largest occupancy decrease, down 31.9 percent to 53.7 percent from 2019.

The steepest RevPAR deficits were in San Francisco/San Mateo, fell 52.6 percent to $87.68, followed by Washington, dropped 45.7 percent to $61.61, when compared to 2019.

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Summary:

  • Policy shifts and trade tensions shaped the U.S. hospitality industry.
  • A congressional deadlock triggered a federal shutdown from Oct. 1 to Nov. 12.
  • Visa limitations and the immigration crackdown dampened international travel.

THE U.S. HOSPITALITY industry navigated a year of policy shifts, leadership changes, trade tensions and reflection. From Washington’s decisions affecting travel and tourism to industry gatherings and the loss of influential figures, these stories dominated conversation and shaped the sector.

Policy uncertainty took center stage as Washington ground to a halt. A congressional deadlock over healthcare subsidies and spending priorities triggered a federal government shutdown that began on Oct. 1 and lasted until Nov. 12. The U.S. Travel Association warned the shutdown could cost the travel economy up to $1 billion per week, citing disruptions at federal agencies and the Transportation Security Administration. Industry leaders said prolonged gridlock would further strain hotels already facing rising costs and workforce challenges.

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