Skip to content

Search

Latest Stories

Red Roof campaign to benefit scholarship fund

The company has pledged to raise $25,000 for the Thurgood Marshall College Fund

THE NEWEST ITERATION of Red Roof’s Room in Your Heart umbrella campaign will raise money to benefit the Thurgood Marshall College Fund. The company has pledged to raise $25,000 for the fund, which goes to support graduating seniors from historically black colleges and universities.

As part of the Room in Your Heart campaign, a percentage of all bookings made for stays from Aug. 1 through Dec. 31 using code VP627809 will be donated to the fund. Named for the late Supreme Court Justice Thurgood Marshall for his support for education and equal rights, the TMCF offers merit and need-based scholarships to students seeking a college education.


“Thurgood Marshall was a beacon of unmitigated hope, fearless progress and incredible fortitude,” said Andrew Alexander, Red Roof president.  “Our company is proud to contribute to this fund, our small way of helping to continue Justice Marshall’s vision.”

TMCF represents 47 member-schools.

“We applaud Red Roof and its franchisees for their commitment to higher education and dedication to seeing minority groups prosper,” said Harry Williams, TMCF president and CEO.

Begun in 2019, the Room in Your Heart campaign previously benefitted Flying Horse Farms and the Neuroendocrine Tumor Research Foundation.

In July, the Castell Project, a not-for-profit that promotes women in the industry, released a report that found that African Americans are underrepresented in the executive ranks of the U.S. hotel industry.

More for you

Palette Hotels to Transform DoubleTree by Hilton in Washington, PA

Palette to manage Washington, PA, DoubleTree

Palette’s Expertise in Hospitality Management

SUNRISE GOLD HOSPITALITY recently selected Palette Hotels to manage its 140-room DoubleTree by Hilton Washington Meadow Lands Casino Area in Washington, Pennsylvania. Palette will oversee renovations, including Hilton Connected Rooms technology upgrades, new signage, landscaping, building systems and updates to the lobby, guestrooms, bathrooms, meeting spaces, restaurant, bar and lounge.

Sunrise Gold Hospitality is led by owner Ramesh Pandya, and Palette Hotels by Founder and CEO Richard Lou.

Keep ReadingShow less