Skip to content
Search

Latest Stories

HotStats: Hotel industry presses forward despite Delta variant concerns

RevPAR rose $20 over the previous month and is 1,000 percent higher than 2020 lowest point

HotStats: Hotel industry presses forward despite Delta variant concerns

THE PERFORMANCE OF U.S. hotels is improving month by month despite the disruption created by the Delta variant of COVID-19, according to HotStats.

RevPAR in July 2021 was more than $20 higher than the previous month and is now more than 1,000 percent higher than in April 2020, the nadir of hotel performance, according to a blog post by HotStats.


“Occupancy escalated to 60 percent in July this year, helping fuel gains in total hotel revenue. Meanwhile, labor continues to trail, but as hotels, especially in resort markets, ramp back up, payroll is creeping up in step,” said HotStats.“Total payroll hit $92 per available room in July 2021 in Miami Beach, only $18 off its July 2019 level and 143 percent higher than at the same time last year.”

Higher revenue is helping fuel better gross operating profit, with the U.S. hitting $67 in the month, 18 percent off at the same time in 2019, it added.

According to the blog post, though global hotel performance is improving month by month even with the Delta variant, the more pressing concern is if it will remain that way.

The other concerns listed in the post are U.S. remains off limits to most European travelers, and the European Union recommended that Americans be banned from nonessential travel to its member states after a surge in COVID cases here.

The latest STR report for U.S. hotels exceeded 2019 levels in July. But the recovery is not yet complete, STR’s expert said. Other markets around the world saw varied results during July.

Global trends

Despite a higher vaccination rate, hotels in Europe continued to underperform, according to HotStats. That may be connected to the Delta variant concerns.

“That could, however, change due to the successful rollout of vaccines, which has boosted sentiment throughout the continent from travelers and investors, alike,” HotStats said.

In the Middle East, GOPPAR trended up in July, hitting $29, only 11 percent off its July 2019 level and more than 1,900 percent higher than in July 2020, when GOPPAR turned negative. Profits have dipped in February and June in the region.

“Revenue trends have closely mirrored profit trends, a product of controlled expense management, which has seen payroll numbers moderate after a spike in February that helped fuel the profit slowdown,” the blog post said.

According to HotStats, China’s performance has been consistent so far.

“GOPPAR shot upward after its darkest depth in February. Now, as of July 2021, GOPPAR is $2 higher than it was in July 2019, an astonishing feat and one likely fueled by the apparent fact that COVID cases in the country have dropped to near zero after a spike,” the report said.

More for you

Asian Hospitality unveils inaugural ‘Women of Color Power List’

Asian Hospitality unveils inaugural ‘Women of Color Power List’

Women of Color Power List 2025 Debuts at AAHOACON 2025

ASIAN MEDIA GROUP USA, publisher of Asian Hospitality magazine, launched the first-ever “Women of Color Power List 2025” at the 2025 AAHOA Convention & Trade Show in New Orleans, honoring 51 women reshaping the U.S. hospitality industry. The publication is the first to spotlight the achievements of women of color, recognizing their resilience, innovation, and leadership.

Asian Media Group Managing Editor Kalpesh Solanki, Executive Editor Shailesh Solanki, and Chief Operating Officer Aditya Solanki announced the list during the conference.

Keep ReadingShow less
AAHOALending.com લોન્ચ 2025

AAHOA, બ્રિજ AAHOALending.com લોન્ચ કરે છે

AAHOA અને બ્રિજે AAHOALending.com ને AAHOACON 2025 માં રજૂ કર્યું

AAHOA અને બ્રિજે AAHOALending.com લોન્ચ કર્યું, જે હોસ્પિટાલિટી પર કેન્દ્રિત ડિજિટલ ધિરાણ પ્લેટફોર્મ છે. તે AAHOA સભ્યોને 150 થી વધુ ધિરાણકર્તાઓની ઍક્સેસ પ્રદાન કરે છે, જેમાં વધુને વધુ લોકોને નિયમિતપણે ઉમેરવાની યોજના છે, આ પ્લેટફોર્મ વપરાશકર્તાઓને ધિરાણ વિકલ્પોની તુલના કરવાની, શ્રેષ્ઠ દરો અને સુરક્ષિત ભંડોળ શોધવાની મંજૂરી આપે છે.

કોફાઉન્ડર અને CEO રોહિત માથુરની આગેવાની હેઠળના બ્રિજને ક્લબ બ્લુ ઇન્ડસ્ટ્રી પાર્ટનર તરીકે નિયુક્ત કરવામાં આવ્યા છે, જે AAHOAના પ્રોગ્રામમાં સર્વોચ્ચ સ્તર છે, તેના 300 ભાગીદારોમાંથી માત્ર 12 જ લાયકાત ધરાવે છે, એમ બંનેએ સંયુક્ત નિવેદનમાં જણાવ્યું હતું.

Keep ReadingShow less
2025માં મંદીની સંભાવના 50 ટકા : HAMA સર્વે

2025માં મંદીની સંભાવના 50 ટકા : HAMA સર્વે

HAMA 2025 સર્વે: 49% મેનેજર્સ મંદીની આશંકા ધરાવે છે

હોસ્પિટાલિટી એસેટ મેનેજર્સ એસોસિએશનના સ્પ્રિંગ 2025 ઇન્ડસ્ટ્રી આઉટલુક સર્વેક્ષણમાં અંદાજે 49 ટકા ઉત્તરદાતાઓ 2025 માં અમેરિકામાં મંદીની અપેક્ષા રાખે છે, જે 2024ના પાનખર સર્વેક્ષણમાં 19 ટકાથી વધુ છે. ટોચની ત્રણ ચિંતાઓ માંગ, ટેરિફ અને DOGE કટ અને વેતનમાં વધારો વચ્ચેનો જોડાણ છે.

HAMA સર્વેક્ષણમાં જાણવા મળ્યું છે કે લગભગ 55 ટકા ઉત્તરદાતાઓએ તેમની વર્તમાન વ્યૂહરચનાના ભાગ રૂપે બ્રાન્ડ અથવા મેનેજમેન્ટ ફેરફારો કર્યા છે અથવા કરવાની યોજના બનાવી છે.

Keep ReadingShow less
AAHOA Bridge AAHOALending 2025

AAHOA, Bridge launch AAHOALending.com

AAHOA and Bridge Unveil AAHOALending.com at AAHOACON 2025

AAHOA AND BRIDGE launched AAHOALending.com, a digital lending platform focused on hospitality. It offers AAHOA members access to more than 150 lenders, with plans to add more regularly, while allowing users to compare financing options, find the best rates and secure funding.

Bridge, led by Cofounder and CEO Rohit Mathur, has been named a Club Blue Industry Partner, the highest level in AAHOA’s program, with only 12 of its 300 partners qualifying, the duo said in a joint statement.

Keep ReadingShow less