Skip to content

Search

Latest Stories

Econo Lodge Franchise Association gets technology from Aavgo

The technology partially automates the check-in process

Econo Lodge Franchise Association gets technology from Aavgo

THE ECONO LODGE Franchise Association has contracted with Aavgo, a cloud-based SaaS provider, to provide its Smart Reception platform to its more than 700 Econo Lodge hotels across the U.S. and Canada. The software is meant to partially automate the check-in process, Aavgo said in a statement.

The Smart Reception kiosk connects guests with a certified and trained front-desk agent who helps manage operations at a single property, according to Aavgo. Mrunai Desai is founder and CEO of Aavgo.


“These real-time response agents will be available round the clock, 365 days a year, ensuring that guests receive excellent care during check-in,” the company said. “Aavgo's end-to-end platform provides Econo Lodge hotels with an all-in-one contactless solution designed to enhance the guest experience while reducing operational costs.”

With Smart Reception, guests can access all the services offered by a traditional front desk, including check-in, room key retrieval, and communication with remote agents, without diverting limited resources from hotel operations, the statement further said.

“This technology is helping hotel operators remain efficient and profitable in an increasingly competitive environment,” said Pradip Patel, president of ELFA. “Using Aavgo, our hoteliers will be positioned for success despite the many challenges limiting operations across hospitality.”0

Aavgo's remote agents handle a range of critical guest services, such as checking guests in and out, managing reservations and walk-ins, enrolling guests in loyalty or rewards programs, informing guests about hotel amenities, facilitating payment transactions via cash, cards, EMV chips, Google Pay, Apple Pay, and more, promptly addressing guest requests and inquiries about the hotel and its surroundings, and generating guestroom keys.0

“Our recent agreement with the Econo Lodge Franchise Association is helping more hoteliers than ever take their tech edge to a new level in a hospitality labor market that is still in recovery,” Desai said. “We are pleased to provide state-of-the-art, remote front desk support systems to any and all Econo Lodge hotels, giving guests access to a fully contactless stay experience while reducing the operational burden on hoteliers.”

More for you

Marriott Outdoor Collection

Marriott unveils 'Outdoor Collection'

Summary:

  • Marriott launches Outdoor Collection and Bonvoy Outdoors platform.
  • First two brands are Postcard Cabins and Trailborn Hotels.
  • Platform features 450+ hotels, 50,000 homes and activities.

MARRIOTT INTERNATIONAL RECENTLY launched the brand “Outdoor Collection by Marriott Bonvoy” and introduced “Marriott Bonvoy Outdoors,” a digital platform that lets travelers plan trips by destination or activity. The first two brands in the Outdoor Collection are Postcard Cabins and Trailborn Hotels.

Keep ReadingShow less
Peachtree adds six hotels to its third-party management platform
Photo credit: Peachtree Group

Peachtree picked to manage six hotels

Summary:

  • Peachtree adds six hotels to third-party platform.
  • Five are owned by La Posada Group, one by Decatur Properties.
  • Third-party portfolio totals 42 hotels.

PEACHTREE GROUP’S HOSPITALITY management division added six hotels to its third-party management platform. Five are owned by La Posada Group LLC and one by Decatur Properties Holdings.

Keep ReadingShow less
AHLA Foundation scholarships

AHLA Foundation awards $710K in scholarships

Summary:

  • AHLA Foundation distributed $710,000 in scholarships to 246 students.
  • Nearly 90 percent of recipients come from underrepresented communities.
  • The foundation funds students pursuing education and careers in the lodging sector.

AHLA FOUNDATION DISTRIBUTED $710,000 in academic scholarships to 246 students at 64 schools nationwide for the 2025–2026 academic year. Nearly 90 percent of recipients are from underrepresented communities, reflecting the foundation’s focus on expanding access to hospitality careers.

Keep ReadingShow less
U.S. government shutdown
Photo by Kevin Dietsch/Getty Images

Congressional deadlock shutters government

Summary:

  • The U.S. government shut down at midnight after Congress failed to agree on funding.
  • About 750,000 federal employees will be furloughed daily, costing $400 million.
  • Key immigration and labor programs are halted.

THE FEDERAL GOVERNMENT shut down at midnight after Republicans and Democrats failed to agree on funding. Disputes over healthcare subsidies and spending priorities left both sides unwilling to accept responsibility.

Keep ReadingShow less
WTTC travel report

WTTC: U.S. tops travel sector with $2.6T GDP

Summary:

  • The U.S. led global travel and tourism in 2024 with $2.6 trillion in GDP, WTTC reported.
  • India retained ninth place with $249.3 billion in GDP.
  • The sector supported 357 million jobs in 2024, rising to 371 million in 2025.

THE U.S. LED global travel and tourism in 2024, contributing $2.6 trillion to GDP, mainly from domestic demand, according to the World Travel & Tourism Council. Europe accounted for five of the top 10 destinations, while India ranked 9th.

Keep ReadingShow less