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CoStar: U.S. hotels post record ADR, RevPAR in 2024

NYC led the top 25 markets with occupancy rising 3.3 percent to 84.3 percent

New York City, reflecting the market’s leading 84.3% occupancy rate in 2024, as reported by CoStar
Occupancy held steady at 63 percent in 2024 compared to the prior year, while ADR rose 1.7 percent to $158.67, according to CoStar. RevPAR reached $99.94, reflecting a 1.8 percent increase.

What ADR and RevPAR records did U.S. hotels hit in 2024?

THE U.S. HOTEL industry achieved record-high ADR and RevPAR in 2024, but growth slowed to its lowest rate since 2020, according to CoStar's year-end data. New York City led the top 25 markets with occupancy up 3.3 percent to 84.3 percent.

Occupancy remained flat at 63 percent in 2024 compared to the previous year, while ADR rose to $158.67 from $155.62, marking a modest 1.7 percent increase from 2023. RevPAR increased to $99.94 from $97.97, reflecting a 1.8 percent rise over the prior year.


Markets with the lowest occupancy in 2024 included St. Louis at 58.1 percent, Minneapolis at 58.7 percent, and Detroit at 59.1 percent. The top 25 markets recorded higher occupancy and ADR compared to all other markets, while markets outside the top 25 experienced a 0.5 percent decline in occupancy.

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Ind. Leaders Urge Congress to back American Franchise Act
Photo credit: iStock

Industry leaders call on Congress to support AFA

Summary:

  • IFA led a coalition of 100+ groups urging Congress to support the American Franchise Act.
  • AAHOA, AHLA and USTA signed IFA’s letter backing the bipartisan Act.
  • Signers include 72 state associations and 33 national organizations.

THE INTERNATIONAL FRANCHISE Association led a coalition of more than 100 business, advocacy and diversity groups urging Congress to support the bipartisan American Franchise Act, H.R. 5267. Industry groups, including AAHOA, the American Hotel & Lodging Association and the U.S. Travel Association, signed the IFA-coordinated letter in support of the legislation.

The letter states that the AFA provides a clear approach to the joint-employer issue, which has left small businesses, including franchises, in uncertainty for a decade. The signers include 72 state associations and 33 national organizations, including franchisee groups.

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