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CoStar: U.S. hotel performance improves in February

Las Vegas ADR rose 61.9 percent to $301.35, with RevPAR surging 69.9 percent to $247.44

CoStar: U.S. hotel performance improves in February

THE U.S. HOTEL industry experienced improved performance in February compared to the previous year, according to CoStar. Despite a slight decrease in occupancy, both ADR and RevPAR showed notable increases compared to the same period last year. The top 25 markets exhibited higher occupancy and ADR compared to all other markets.

Occupancy rose to 58.9 percent in February from 51.9 percent in January, but declined by 1.8 percent compared to February 2023. ADR increased to $158.23 from $146.33 in the previous month, showing a 3.9 percent rise from 2023. RevPAR reached $93.19, compared to $75.99 in the preceding month, reflecting a 2 percent rise from February of the preceding year.


Among the top 25 markets, Oahu Island saw the highest occupancy level, up 84 percent and a 6.6 percent increase year over year. Boosted by Super Bowl LVIII, Las Vegas reported the highest ADR, soaring by 61.9 percent to $301.35, and RevPAR surged by 69.9 percent to $247.44. Markets with the lowest occupancy for the month included Minneapolis, up by 46.1 percent, and Chicago, which rose by 49.4 percent.

Meanwhile, U.S. hotel performance rose in the second week of March compared to the previous week but declined year-over-year. Key metrics, including occupancy, ADR, and RevPAR, all saw increases compared to the prior week.

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Ind. Leaders Urge Congress to back American Franchise Act
Photo credit: iStock

Industry leaders call on Congress to support AFA

Summary:

  • IFA led a coalition of 100+ groups urging Congress to support the American Franchise Act.
  • AAHOA, AHLA and USTA signed IFA’s letter backing the bipartisan Act.
  • Signers include 72 state associations and 33 national organizations.

THE INTERNATIONAL FRANCHISE Association led a coalition of more than 100 business, advocacy and diversity groups urging Congress to support the bipartisan American Franchise Act, H.R. 5267. Industry groups, including AAHOA, the American Hotel & Lodging Association and the U.S. Travel Association, signed the IFA-coordinated letter in support of the legislation.

The letter states that the AFA provides a clear approach to the joint-employer issue, which has left small businesses, including franchises, in uncertainty for a decade. The signers include 72 state associations and 33 national organizations, including franchisee groups.

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