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CoStar: U.S. hotel performance dips in fourth week of July

San Diego saw the largest ADR increase, up 12 percent to $294.80

CoStar: U.S. hotel performance dips in fourth week of July

THE U.S. HOTEL industry saw lower performance in the fourth week of July compared to the previous week, with mixed year-over-year results, according to CoStar. Key metrics such as occupancy, RevPAR, and ADR all declined from the prior week.

Occupancy fell to 72 percent for the week ending July 27, down from 73.5 percent the previous week and showing a 0.4 percent year-over-year decrease. ADR stood at $164.45, compared to $165.91 the prior week, reflecting a 1.3 percent increase from last year. RevPAR was $118.37, down from $122.02 the previous week but up 0.9 percent compared to the same period in 2023.


Among the top 25 markets, New Orleans saw the highest year-over-year occupancy increase, rising 16.9 percent to 66.7 percent. San Diego posted the largest ADR lift, up 12 percent to $294.80.

Nashville experienced the steepest RevPAR decline, down 24.2 percent to $128.78, due to comparisons with George Strait concert dates on July 28-29, 2023.

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  • Marriott launches Outdoor Collection and Bonvoy Outdoors platform.
  • First two brands are Postcard Cabins and Trailborn Hotels.
  • Platform features 450+ hotels, 50,000 homes and activities.

MARRIOTT INTERNATIONAL RECENTLY launched the brand “Outdoor Collection by Marriott Bonvoy” and introduced “Marriott Bonvoy Outdoors,” a digital platform that lets travelers plan trips by destination or activity. The first two brands in the Outdoor Collection are Postcard Cabins and Trailborn Hotels.

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