Goodnough is Stonebridge's SVP of sales & strategy
He was previously SVP of sales and marketing at HRI Hospitality
Chad Goodnough is now senior vice president of sales, strategy and innovation at Stonebridge Cos., overseeing sales strategies to drive revenue, market share and RevPAR growth.
Vishnu Rageev R is a journalist with more than 15 years of experience in business journalism. Before joining Asian Media Group in 2022, he worked with BW Businessworld, IMAGES Group, exchange4media Group, DC Books, and Dhanam Publications in India. His coverage includes industry analysis, market trends and corporate developments, focusing on retail, real estate and hospitality. As a senior journalist with Asian Hospitality, he covers the U.S. hospitality industry. He is from Kerala, a state in South India.
Who’s Chad Goodnough, Stonebridge’s New SVP in 2025?
Chad Goodnough is now senior vice president of sales, strategy, and innovation at Stonebridge Cos. In this role, he will drive revenue, market share and RevPAR growth for Stonebridge’s portfolio through sales strategies.
“Chad’s expertise in the hospitality industry and ability to drive results in competitive markets make him a strong fit,” said Rob Smith, Stonebridge’s CEO and president. “We are excited to welcome him and look forward to the strategies he will bring.”
Goodnough, who previously held senior leadership roles at Remington Hospitality, Aimbridge Hospitality and Wyndham Hotels & Resorts, will lead strategic initiatives to drive growth and strengthen Stonebridge’s market position, the company said.
Denver-based Stonebridge, founded by Chairman Navin Dimond, is led by Smith.
Goodnough said he is excited to join Stonebridge and contribute to its success.
“I look forward to leveraging my experience to implement sales and marketing strategies that deliver measurable results and elevate the company’s portfolio performance,” he said.
"Working alongside Stonebridge’s revenue management and digital strategy teams—who optimize distribution, channel, and pricing strategies to attract guests—Chad will ensure our sales teams reach untapped customers by leveraging market intelligence tools and business development strategies to drive our high-touch local sales efforts," said Chris Cheney, senior vice president, commercial services.
In January, Stonebridge named Lee Palaschak executive vice president of operations, overseeing company operations from a new office in Dallas.
Marriott launches Outdoor Collection and Bonvoy Outdoors platform.
First two brands are Postcard Cabins and Trailborn Hotels.
Platform features 450+ hotels, 50,000 homes and activities.
MARRIOTT INTERNATIONAL RECENTLY launched the brand “Outdoor Collection by Marriott Bonvoy” and introduced “Marriott Bonvoy Outdoors,” a digital platform that lets travelers plan trips by destination or activity. The first two brands in the Outdoor Collection are Postcard Cabins and Trailborn Hotels.
Outdoor Collection offers stays such as cabins near national parks and hotels on cliffs, providing access to nature along with basic guest needs, including beds, running water and restrooms, Marriott said in a statement.
The Marriott Bonvoy Outdoors platform includes 450 hotels, 50,000 homes and villas, and tours and activities, the statement said. Postcard Cabins has 1,200 cabins across 29 U.S. locations within two hours of major cities and Trailborn Hotels offers properties in the Blue Ridge Mountains, the Grand Canyon, and Wrightsville Beach, North Carolina.
“We built Marriott Bonvoy Outdoors to help people, whether that’s cresting a mountain trail, catching the perfect wave, or simply finding quiet under the stars,” said Peggy Roe, Marriott's executive vice president and chief customer officer. “Travel is at its best when it speaks to who we are and what we love. It’s about reconnecting with yourself and the people you love in the places that inspire you most. With the new Outdoor Collection by Marriott Bonvoy, our curated Marriott Bonvoy Moments and activations like the Drop Pin Challenge with Dylan Efron, we’re not just offering places to stay, we’re opening doors to experiences that inspire, connect and stay with you forever.”
Marriott Bonvoy partnered with Dylan Efron on the Drop Pin Challenge, a treasure hunt across 20 U.S. and Canadian locations with 10 million points at stake. Travelers can visit marriottbonvoyoutdoors.com for rules and locations and the first 50 eligible participants to scan each pin earn 10,000 points. The platform is also partnering with Outside Interactive to offer Marriott Bonvoy Moments that connect guests with nature and activities.
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