- CAMO raised $4 million to expand.
- Revenue up more than 200 percent YoY.
- It aims to enter markets, develop its platform.
CAMO HOSPITALITY CLOSED a $4 million seed funding round as it prepares to expand its hotel-branded room service platform across the U.S. The company will use the funds to enter new markets, support portfolio-wide pilot deployments and develop its technology platform.
CAMO, led by founder and CEO Kevin Rohani, operates under a hotel’s brand. It handles ordering, local kitchen fulfillment, delivery and guest support without requiring a kitchen buildout, capital spending or additional hotel staff.
“Guests never stopped wanting food delivered to their rooms,” said Kevin Rohani, CAMO founder and CEO. “The traditional model just became too expensive and operationally complex for most hotels to support. We built CAMO to give hotels a way to meet that demand without the fixed costs of traditional room service. After years of proving the model, this funding gives us the ability to bring it to hotel brands and management companies at scale.”
The round includes Anthony Lacavera, founder and chairman of Globalive; Rajan Hansji, CEO of Hansji Corp.; Azim Jamal, CEO of Pacific Reach; Parsa Rohani, co-founder of Neudesic/Timu; Evan Weiss, co-founder of LWHA; and hotel owners using CAMO at their properties.
Lacavera said hotels have digitized everything except the transaction that happens inside the room.
“That is a large market with no incumbent. CAMO is building the infrastructure to own it,” he said.
The funding follows revenue growth of more than 200 percent year over year as CAMO expands deployments with hotel brands and management companies, the statement said. It operates at more than 60 hotel properties across six U.S. markets and is working with hotel brands and management companies on portfolio rollouts.
Rohani said CAMO spent years building the business without outside capital.
“There is a commerce layer inside every hotel room that nobody has claimed,” Rohani said. “A guest wants all of it during a stay, and today most of it reaches them without the hotel involved at all. We are building the layer that routes every one of those transactions back through the hotel.”
A recent YouGov study found that value and midscale hotel brands are gaining ground as U.S. travelers reassess lodging spending. Rising living costs are increasing competition for hotel bookings.
