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Wayside, Iridescent partner on managing two hotels

The companies were both founded last year by established hoteliers

Wayside, Iridescent partner on managing two hotels

WAYSIDE INVESTMENT GROUP of Houston and Iridescent Hotels of Dallas are partnering on the management of two hotels in San Antonio, Texas, and Houston. Both companies are relatively new ventures by established hoteliers.

The hotels are the 126-room Hyatt Place San Antonio-Northwest/Medical Center and the 113-room Holiday Inn Houston West - Westway Park, and the hotels’ new owners are also based in Houston. The Hyatt Place is near San Antonio International Airport, several company headquarters, medical centers and the University of Texas at San Antonio. The Holiday Inn is near USA Baseball, Memorial City Mall, Houston’s Energy Corridor, the Galleria, Downtown Houston, Reliant Park and Minute Maid Park.


“The addition of these two hotels is testimony to the continued steady growth and expansion of Iridescent Hotels’ third-party management team and the collaboration with Wayside Investment Group,” the companies said in a statement. “Several more additions are on the horizon for late first quarter and early second quarter.”

Ashwin Patel, a former AAHOA chairman and head of Southwest Hospitality Management in Mesa, Arizona, formed Iridescent Hotels last July as a third-party hotel management company focused on rehabilitating properties distressed and in receivership by the COVID-19 pandemic. The company’s focus is on private, institutional and financial clients separate from Southwest Hospitality.

“Over the last few years, we have had a lot of management companies, midsize and large size, consolidating into bigger companies, merging,” Ashwin said previously. “And then, during this COVID-19 period, a lot of them lost their staff because the revenue streams were not there and many people were furloughed. We looked at it and said, ‘Hey, what is our industry missing? And what can we do as a management company that is going to be different and still very timely?’”

Wayside, which in September was contracted to manage the Holiday Inn Express & Suites in Katy, Texas, in collaboration with Southwest Hospitality, is led by Miraj Patel as president. Miraj launched the company in 2020.

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Report: Rising Labor costs tighten US hotel industry margins
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Report: Labor costs tighten U.S. hotel margins

Summary:

  • U.S. hotel margins tighten as demand slows and labor costs remain high, HotStats reported.
  • Unionized hotels carry 43 percent labor costs, versus 33.5 percent at non-union properties.
  • U.S. sees falling group demand and lower profit conversion since the second quarter.

THE U.S. HOTEL industry is showing signs of strain after a strong start to 2025, according to HotStats. Revenue growth is slowing, occupancy is falling and profit margins are tightening, particularly at unionized properties where labor constraints affect performance.

HotStats’ recent blog post revealed that TRevPAR has barely kept pace with labor costs in the first eight months of the year. While TRevPOR remains positive, gains are offset by declining occupancy, a sign that demand is cooling.

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