Skip to content

Search

Latest Stories

Report: U.S. extended-stay segments see muted growth in July

July marked the weakest revenue growth for extended-stay hotels in over two years

Report: U.S. extended-stay segments see muted growth in July

EXTENDED-STAY HOTELS experienced limited growth in July, reflecting the summer travel season's tendency to favor the overall hotel industry more than extended-stay establishments, according to The Highland Group. Total hotels reported a smaller decrease in occupancy and a slightly higher increase in ADR compared to all extended-stay hotels in July 2022.

According to Highland, Extended-stay hotels performed similarly to the preceding three months in July. The economy segment reported a decrease in RevPAR, while upscale extended-stay hotels saw the strongest RevPAR increase. However, ADR growth across extended-stay segments has noticeably narrowed over the last three months. For the second consecutive month, the economy segment achieved faster ADR gains compared to mid-price extended-stay hotels.


"Extended-stay hotels' 9.2 percentage-point occupancy premium above the overall hotel industry is slightly below the long-term annual average range but typical for the summer travel season," said Mark Skinner, partner at The Highland Group.

Decline in room supply 

The 1.7 percent net rise in extended-stay room supply for July aligns with the 12-month average. July marked the twenty-second consecutive month of supply growth at 4 percent or lower, a rate significantly below the long-term average. The economy segment achieved its most substantial monthly supply increase in over two years, primarily driven by conversions.

Highland noted that supply change comparisons, particularly in the upscale segment, have been influenced by factors such as re-branding, room reclassification within its database, the removal of hotels no longer meeting brand standards and the sale of certain properties to multi-family apartment companies and municipalities.

The report further indicated that this trend might persist in 2023, as substantial portfolios of typically older extended-stay hotels have recently become available in the market. The overall annual increase in total extended-stay supply compared to 2022 will continue to significantly lag behind the long-term average, according to the report.

Minimal monthly revenue increase

The total revenue growth for extended-stay hotels in July marked the smallest monthly increase in over two years, just below STR's reported 2.2 percent gain for all hotels during the same period.

Similar to June, both the mid-price and upscale segments experienced rising demand in July. Conversely, the economy segment recorded its sixteenth consecutive monthly decline in demand. However, this decline was the smallest observed during this period and notably less severe than the 4.1 percent decrease reported by STR for all economy hotels.

Occupancy, ADR, RevPAR trends 

Extended-stay hotel occupancy outperformed the overall hotel industry by 9.2 percentage points in July, a typical premium for the summer season, Highland said. The variance in occupancy between different extended-stay hotel segments can be attributed to the summer travel season, which typically boosts occupancy rates at higher-priced extended-stay hotels.

The upscale segment maintained its lead in monthly ADR gains for extended-stay hotels in July, marking the eleventh consecutive month. This continues a trend of 21 consecutive months where total extended-stay ADR exceeded its nominal value in 2019. The ADR growth in July, slightly below the 1.8 percent gain reported by STR for the overall hotel industry, aligned with the rates of increase observed from late 2018 through 2019.

Since June 2022, the upscale segment consistently achieved the highest RevPAR gains each month. The mid-price extended-stay hotels exhibited RevPAR growth that matched the corresponding category across all hotels. However, due to a relatively significant decline in occupancy, the economy segment experienced a 4 percent decrease in RevPAR, which was larger than the 3.3 percent contraction reported by STR for all economy segment hotels.

In June, extended-stay hotels followed the trend seen in April and May. The economy segment experienced a decrease in RevPAR, while upscale extended-stay hotels achieved significant growth. The segment closed the first half of 2023 with mixed results, as occupancy hit a 13-year low, but ADR and RevPAR outpaced the overall hotel industry's growth.

More for you

G6 Hospitality RMS Program Powers Q1 2025 Growth

G6 RMS properties log 11 percent Q1 revenue gain

Summary
  • The G6 RMS program uses automation, comp tracking and strategy calls.
  • RMS properties saw 11 percent year-over-year revenue growth in Q1 and a 10 percent higher ADR.
  • Revenue-managed properties posted 11.5 percent growth through web and app channels.

PROPERTIES OF G6 Hospitality enrolled in its “G6 Revenue Management Services” program saw 11 percent year-over-year revenue growth in the first quarter of 2025, more than double the rate of the rest of the portfolio. They also recorded a 10 percent higher ADR than non-RMS properties.

The RMS program uses proprietary automation tools, daily competitive set monitoring and bi-weekly strategy calls with revenue managers, G6 said in a statement. G6 is the parent company of Motel 6 and Studio 6 brands.

Keep ReadingShow less
Peachtree Group's Residence Inn by Marriott under construction in downtown San Antonio, topping out milestone reached, June 2025

Peachtree tops out San Antonio Residence Inn

Peachtree Hotel to Open in Summer 2026 with 117 Extended-Stay Rooms

PEACHTREE GROUP HELD a “topping out” for its Residence Inn by Marriott in downtown San Antonio, Texas, marking completion of the structural phase of the 10-story, 117-room hotel. The property, co-developed with Austin-based Merritt Development Group, is scheduled to open in summer 2026.

The extended-stay hotel will be owned by Peachtree and managed by its hospitality management division, the company said in a statement.

Keep ReadingShow less
Air India plane crash 2025
Photo by Sam PANTHAKY / AFP

Air India reducing flights after deadly crash

AIR INDIA WILL reduce international service on widebody aircraft by 15 percent through at least mid-July, according to media reports. The decision comes less than a week after the June 12 crash of an Air India airliner carrying 230 passengers and 12 crew members in Ahmedabad, India, that killed 246 but left one survivor among the passengers.

The airline said the reduced service due to the safety inspection of aircraft and ongoing geopolitical tensions in the Middle East, which have disrupted operations, resulting in 83 flight cancellations over the past six days, according to ABC News. Passengers can either reschedule their flights at no additional cost or receive a full refund.

Keep ReadingShow less
hihotels executive team honored for long-term service and loyalty in hospitality

Hihotels recognizes eight company leaders

EIGHT LEADERS OF hihotels by Hospitality International, Inc. are being recognized by the company for their combined 121 years of service. The company was established in 1982 as an alternative to other, established brands.

The honorees include Paul Vakharia, hihotels’ senior director of franchise development for the Northeast Region who has been with the company for 25 years. Chhaya Patel, franchise development coordinator, also has been with the company for 25 years.

Keep ReadingShow less
ICE Raid Resumes in Hotels & Farms After DHS Reversal
Photo by Mario Tama/Getty Images

Reuters: ICE resumes hotel immigration raids

ICE Reverses Decision to Pause Raids on Key Industries

U.S. IMMIGRATION OFFICIALS have reversed enforcement limits at hotels, farms, restaurants and food processing plants days after issuing them, following conflicting statements by President Donald Trump, according to Reuters. ICE leadership told field office heads on Monday it would withdraw last week's directive that paused raids on those businesses.

ICE officials were told a daily quota of 3,000 arrests—10 times the average last year under former President Joe Biden—would remain in effect, two former officials said in the report. ICE field office heads raised concerns they could not meet the quota without raids at the previously exempted businesses, Reuters reported, citing a source.

However, it was not clear why the directive was reversed.

Keep ReadingShow less