Skip to content

Search

Latest Stories

Peachtree Hotel Group reaches record $2 billion in capitalization

The company completed 140 transactions, including acquisitions, investments and buying notes

Peachtree Hotel Group reaches record $2 billion in capitalization

THE STOP-AND-GO economy of 2021 did not slow down progress for Peachtree Hotel Group of Atlanta. The accrued a record of $2 billion in total capitalization through 140 transactions, including acquisitions, developments, lending and hotel investments.

Representatives of the company, which is led by Mitul Patel and Jatin Desai as managing principals along with Greg Friedman as CEO, discussed the record year at the Americas Lodging Investment Summit in Los Angeles last week.


"We are extremely pleased to have completed an extraordinary year of investment activity," Friedman said. "Our strategy of investing up and down the capital stack and opportunistically pivoting as markets shift allows us to capitalize on investments during any business cycle. 2021 exemplified our ability, and we expect that 2022 should be another strong year on the investment side.”

Newest additions

Peachtree acquired nine hotels during last year for approximately $300 million, bringing the company’s portfolio of owned and managed hotels to 76 with 9,351 rooms nationwide. The acquisitions completed included:

  • AC Hotel by Marriott in Aventura, Florida, 233 rooms
  • Aloft Miami Aventura in Aventura, Florida, 207 rooms
  • Embassy Suites by Hilton in Kennesaw, Georgia, 192 rooms
  • Aloft Nashville Franklin in Franklin, Tennessee, 143 rooms
  • Cambria Hotel in Rockville, Maryland, 140 rooms
  • SpringHill Suites by Marriott in Annapolis, Maryland, 120 rooms
  • Hilton Garden Inn in Granbury, Texas, 106 rooms
  • Hampton Inn in Paso Robles, California, 81 rooms
  • La Bellasera Hotel & Suites in Paso Robles, California, 60 rooms

“The acquisitions that we made were really exciting. I think they're great additions to our portfolio,” said Brian Waldman, Peachtree’s executive vice president for investments in an interview at ALIS. “They’re select service, limited service, hotels, pretty representative of what we've bought over the years.”

Taking notes

Another major source of capitalization for the company was through its affiliate Stonehill, a commercial real estate direct lender. The company deployed $770 million across 23 originated loans, which included construction, bridge and preferred equity investments.

“There's a huge void in the market for construction lending right now. We're really excited about all the projects,” Waldman said.

Through its affiliate Stonehill PACE, Stonehill completed 17 commercial property assessed clean energy (CPACE) financings with a total capitalization of $276 million, making it one of the leading balance sheet CPACE lenders in the U.S. Also, in a strategy particularly successful in the economic turmoil of the pandemic, Stonehill acquired 90 senior notes, primarily backed by lodging assets, with a total capitalization of approximately $600 million.

“For the notes that we bought, most of that, the main plan is to work with the borrowers to restructure to give them runway to live to fight another day,” Waldman said. “A lot of those borrowers were in default when we bought the notes and we worked it out with the idea to give them a little bit of runway to live to fight another day with the idea that they'll be in a position to pass off, through a sale or refinance down the road.”

As the pandemic ebbs, however, Waldman said the company will probably turn to other investment vehicles.

“While note purchase investments were significant during the last two years, we expect to deploy more of our capital in opportunistic acquisitions, ground-up developments and lending within the select- and limited-service hotel chains amid the current hospitality recovery cycle,” he said.

Also, in 2021, the company started construction on five hotels with approximately 700 rooms in California, Florida and Kentucky. The company has a pipeline of approximately 20 additional hotel developments in various stages of planning or construction.

“With the global pandemic expected to end this year and the sustained economic recovery boosting hotel fundamentals, we believe the lodging sector remains among the best real estate classes for investing,” Waldman said. “So, what are we going to do with [the $2 billion in capital?] We'll continue to own and asset manage and hopefully keep the momentum going and exceed that in 2022.”

More for you

AHLA Foundation expands hospitality education

AHLA Foundation expands hospitality education

Summary:

  • AHLA Foundation is partnering with ICHRIE and ACPHA to support hospitality education.
  • The collaborations align academic programs with industry workforce needs.
  • It will provide data, faculty development, and student engagement opportunities.

THE AHLA FOUNDATION, International Council on Hotel, Restaurant and Institutional Education and the Accreditation Commission for Programs in Hospitality Administration work to expand education opportunities for students pursuing hospitality careers. The alliances aim to provide data, faculty development and student engagement opportunities.

Keep ReadingShow less
U.S. holiday travel 2025 trends

Report: U.S. consumers’ holiday travel intent dips

Summary:

  • U.S. holiday travel is down to 44 percent, led by Millennials and Gen Z.
  • Younger consumers are cost-conscious while older generations show steadier travel intent.
  • 76 percent of Millennials are likely to use AI for travel recommendations.

NEARLY 44 PERCENT of U.S. consumers plan to travel during the 2025 holiday season, down from 46 percent last year, according to PwC. Millennials and Gen Z lead travel intent at 55 percent each, while Gen X sits at 39 percent and Baby Boomers at 26 percent.

Keep ReadingShow less
Report: Global RevPAR to rise 3–5 percent in 2025

Report: Global RevPAR to rise 3–5 percent in 2025

Summary:

  • Global hotel RevPAR is projected to grow 3 to 5 percent in 2025, JLL reports.
  • Hotel RevPAR rose 4 percent in 2024, with demand at 4.8 billion room nights.
  • London, New York and Tokyo are expected to lead investor interest in 2025.

GLOBAL HOTEL REVPAR is projected to grow 3 to 5 percent in 2025, with investment volume up 15 to 25 percent, driven by loan maturities, deferred capital spending and private equity fund expirations, according to JLL. Leisure travel is expected to decline as consumer savings tighten, while group, corporate and international travel increase, supporting RevPAR growth.

Keep ReadingShow less
Hotel data challenges report highlighting AI and automation opportunities in hospitality

Survey: Data gaps hinder hotel growth

Summary:

  • Fragmented systems, poor integration limit hotels’ data access, according to a survey.
  • Most hotel professionals use data daily but struggle to access it for revenue and operations.
  • AI and automation could provide dynamic pricing, personalization and efficiency.

FRAGMENTED SYSTEMS, INACCURATE information and limited integration remain barriers to hotels seeking better data access to improve guest experiences and revenue, according to a newly released survey. Although most hotel professionals use data daily, the survey found 49 percent struggle to access what they need for revenue and operational decisions.

Keep ReadingShow less
Hyatt Way partnership

Hyatt taps Way for unified guest platform

Summary:

  • Hyatt partners with Way to unify guest experiences on one platform.
  • Members can earn and redeem points on experiences booked through Hyatt websites.
  • Way’s technology supports translation, payments and data insights for Hyatt.

HYATT HOTELS CORP. is working with Austin-based startup Way to consolidate ancillary services, loyalty experiences and on-property programming on one platform across its global portfolio. The collaboration integrates Way’s system into Hyatt.com, the World of Hyatt app, property websites and FIND Experiences to create a centralized booking platform.

Keep ReadingShow less