Skip to content

Search

Latest Stories

Noble opens first Courtyard/Element dual brand

The hotel in Atlanta has a combined total of 282 rooms in the city’s midtown area

Noble opens first Courtyard/Element dual brand

The Courtyard by Marriott Atlanta Midtown and Element by Westin Atlanta Midtown is now open in Atlanta. It is the first dual-brand hotel to combine those two brands and is owned by Noble Investment Group, led by Mit Shah as CEO.

The new hotel has 282 rooms and suites combined, 158 on the Courtyard side and 124 for the Element. It is in the city’s Midtown area that includes more than 23 million square feet of office space and more than 80,000 employees. Nearby attractions include the Atlantic Station mixed use district with the Ikea furniture store, Atlanta’s Centennial Park, the Georgia Aquarium, the World of Coke, the Fabulous Fox Theatre and Skyline Park.


“Noble is excited to continue expanding our more than 25-year partnership with Marriott with the development of the first of its kind, dual-branded Courtyard by Marriott and Element by Westin hotels,” Shah said. “These hotels are the perfect fit for Midtown Atlanta, one of the best live, work, stay, and play communities in America. Over nearly thirty years, we are proud to have invested more than a billion dollars in our hometown, bringing nearly two dozen first-class hotels to the Atlanta area and creating thousands of jobs throughout our community.”

The 14-story art-deco building also houses a four-story parking garage as well as The Ponce Room Bar & Kitchen on-site eatery. It also features a combined 3,000 square feet of flexible meeting and event space. The Element also allows dogs weighing up to 40 pounds, providing a dog bed, food, water, water bowls, clean-up supplies, and more as part of its Love that Dog program.

“The Courtyard by Marriott and Element by Westin brands offer highly distinct spaces, guest experiences, and amenities, so pairing them together ensures there truly is something for everyone,” said General Manager Tim Dahlen. “We look forward to establishing these properties as the most desirable destinations for leisure and business travelers to Midtown Atlanta.”

In July, Noble acquired a dual-brand Hampton Inn and Home2Suites by Hilton hotel in Tampa, Florida. The hotel also has a Starbucks coffee shop in the building on the first floor.

More for you

U.S. Hotel Construction Hits 20-Quarter Low in June

CoStar: Hotel construction drops in June

Summary:

  • U.S. hotel rooms under construction fell year over year for the sixth straight month in June, hitting a 20-quarter low, CoStar reported.
  • About 138,922 rooms were under construction, down 11.9 percent from June 2024; the luxury segment had 6,443 rooms, up 4.1 percent year over year.
  • Lodging Econometrics recently said Dallas led all U.S. markets in hotel construction pipelines at the end of the first quarter, with 203 projects and 24,496 rooms.

THE NUMBER OF U.S. hotel rooms under construction declined year over year for the sixth straight month in June, reaching a 20-quarter low, according to CoStar. Additionally, more than half of all rooms under development are in the South, mostly outside the top 25 markets.

Keep ReadingShow less
Auro Hotels Showcases India Culture at TCMU Exhibit

Auro unveils 'India Cultural Corner' for children

Summary:

  • Auro Hotels opened the India Cultural Corner, where children can check in and explore Indian culture at The Children's Museum of the Upstate.
  • Families can engage with community art, activities and storytelling about daily life in India.
  • The exhibit runs through May 2026, offering interactive learning on Indian culture.

AURO HOTELS RECENTLY opened the India Cultural Corner at The Children's Museum of the Upstate in Greenville, South Carolina, offering a look into Indian stories for American families. The exhibition, held at The Grand Geo Hotel and running through May 2026, includes a hotel desk where children can check in and explore Indian culture through interactive activities.

Keep ReadingShow less
U.S. Firms Lose $2.4 Trillion by Skimping on Business Travel

Report: Business travel gaps cost U.S. firms $2.4T

Summary:

  • U.S. companies risk losing more than $2.4 trillion in sales due to underinvestment in business travel, says GBTA.
  • An 8.3 percent T&E increase could drive a 6 percent sales gain, despite post-COVID virtual meeting tools.
  • Current T&E spending is $294 billion—$24 billion short of the $319.1 billion needed for peak profitability.

U.S. COMPANIES ARE missing more than $2.4 trillion in potential sales due to underinvestment in business travel, according to a Global Business Travel Association report. Despite a post-pandemic rebound, travel and entertainment spending remains $66 billion below 2019 levels.

Keep ReadingShow less
AI threats in hospitality

Study: Cyberattacks on hotels to surge

Summary:

  • Around 66 percent of hotel IT and security executives expect more cyberattacks this summer, and 50 percent anticipate greater severity, according to VikingCloud.
  • Guest-facing systems most at risk include POS and payment technology at 72 percent, guest WiFi at 56 percent and front desk systems at 34 percent.
  • About 48 percent of executives lack confidence in their staff’s ability to detect and respond to AI-driven attacks and deepfakes.

APPROXIMATELY 66 PERCENT of hotel IT and security executives expect an increase in cyberattack frequency and 50 percent anticipate greater severity during the summer travel season, according to cybersecurity firm VikingCloud. In summer 2024, 82 percent of North American hotels experienced a cyberattack and 58 percent were targeted five or more times.

Keep ReadingShow less
Newly renovated Marriott Saddle Brook hotel in New Jersey, now managed by Stonebridge Cos.

Stonebridge to manage Marriott in Saddle Brook, NJ

Summary:

  • Stonebridge Cos. has added the Marriott Saddle Brook in Saddle Brook, New Jersey, to its full-service portfolio.
  • The renovated property is owned by Victory Worldwide LLC, led by CEO Anil Monga.
  • Located 20 miles from New York City, it is near the Meadowlands Sports Complex, Garden State Plaza and Hackensack University Medical Center.

STONEBRIDGE COS. RECENTLY added the 244-room Marriott Saddle Brook in Saddle Brook, New Jersey, to its full-service managed portfolio. The property is owned by Victory Worldwide LLC, led by CEO Anil Monga.

Keep ReadingShow less