Skip to content

Search

Latest Stories

HFTP, AHLA to jointly produce hospitality accounting standard

The organizations have reengaged the joint Global Finance Committee to create content for USALI

HFTP, AHLA to jointly produce hospitality accounting standard

THE AMERICAN HOTEL & Lodging Association and the Hospitality Financial and Technology Professionals Association announced a 10-year agreement to jointly produce the Uniform System of Accounts for the Lodging Industry, a statement said. The USALI is the global “standard” for hospitality accounting and HFTP purchased rights to its contents in 2018.

AHLA and HFTP have reengaged the joint Global Finance Committee that is responsible for creating content for USALI’s 12th edition to be released next year, according to AHLA. For many years, AHLA’s Financial Management Committee was responsible for creating content for the USALI. HFTP purchased USALI’s intellectual property, publishing and distribution rights from the Hotel Association of New York City.


“After our decision to publish on our own, many in the industry contacted both HFTP and AHLA to see if we could find a way to work together,” said Frank Wolfe, HFTP’s CEO. “Both organizations had the willingness to work together, but like any business deal the decision was in the details. Associations are a bit different animal than corporate enterprises. Today we may work together on one project and tomorrow will be dead on competitors so there were lots of details to refine. The good news is that both organizations worked exceptionally hard to put those competitive differences aside and advance the industry.”

The USALI has been a trusted resource for the industry, said Kevin Carey, AHLA’s executive vice president and COO.

“It reflects the input and hard work of some of hospitality’s top financial minds, including representatives from AHLA’s Financial Management Committee. This agreement, which preserves and enhances AHLA’s role in creating USALI content, will ensure USALI remains the industry standard for hospitality accounting for years to come,” Carey said. “Along with HFTP, we believe it is in the industry’s best interest for our two associations to work cooperatively on USALI, and we look forward to doing just that as we work to complete the 12th Edition – and future editions over time.”

Recently AHLA announced three promotions among its leadership team.

More for you

San Francisco museum to open Indo-American hotelier exhibit in 2026 honoring Indian American pioneers
Photo courtesy of Beth LaBerge/KQED

Tenderloin Museum plans Indian hotelier exhibit

What is the Indo-American Hotelier Exhibit in San Francisco?

THE TENDERLOIN MUSEUM in San Francisco is launching the Indo-American Hotelier History Exhibit, the first permanent U.S. exhibition of its kind. The exhibit, opening in 2026 as part of the museum’s expansion, will document Indian immigrants’ role in the U.S. hospitality industry, beginning in San Francisco’s Tenderloin.

It will document the role of Indian immigrants in the U.S. hospitality industry, beginning in San Francisco’s Tenderloin, AAHOA said in a statement.

Keep ReadingShow less
Colliers: US hotel assets improve in 2025, led by Northeast and Central regions

Report: Hospitality health up on travel, events

What are the key findings from Colliers’ 2025 Hospitality Outlook?

THE FINANCIAL HEALTH of hospitality assets, especially in the northeast and central regions, is improving, driven by leisure travel and the return of conferences and events, according to Colliers. U.S. hotels saw RevPAR rise 2.4 percent, ADR 1.9 percent and a slight uptick in occupancy from April 2024 to March 2025.

Colliers' 2025 Hospitality Outlook report found that some regions are still returning to pre-pandemic demand levels, while others are reaching prior cyclical peaks.

Keep ReadingShow less
Marriott Media Launches to Transform Hotel Advertising in the U.S.

Marriott launches media network

What Is Marriott Media and How It Works?

MARRIOTT INTERNATIONAL LAUNCHED “Marriott Media”, a media network that connects brands with customers during their travel journey. It draws on first-party data from the Marriott Bonvoy program, which has nearly 237 million members across 9,500 properties worldwide.

Chris Norton, Marriott's senior vice president of marketing, data activation and personalization, will lead the initiative and serve as general manager of Marriott Media, according to a company statement.

Keep ReadingShow less
Wyndham 2025 ad campaign

Wyndham campaign connects brands, rewards program

What is Wyndham’s new hotel campaign about?

WYNDHAM HOTELS & RESORTS launched an ad campaign promoting all 25 of its hotel brands and rewards program under one voice and the tagline: “Where There’s a Wyndham, There’s a Way”. The company’s campaign highlights accessibility, convenience and authenticity across its 9,300 hotels.

The multi-million dollar campaign spans multiple media and reflects travelers’ preferences, from weekend trips to longer drives, Wyndham said in a statement.

Keep ReadingShow less
Extended Stay America survey 2025

Study: Extended-stay hotels feel more like home

What makes extended-stay hotels better than vacation rentals?

EXTENDED-STAY HOTELS OUTPERFORM vacation rentals and apartments in comfort, value and sense of home, according to a survey by Extended Stay America. About 79 percent of respondents said extended-stay hotels are like a home away from home, while 82 percent said they offer a stronger sense of home than vacation rentals or apartments.

In the national survey by ESA and Wakefield Research, respondents preferred extended-stay hotels over other options, citing amenities at 34 percent, comfort and familiarity at 33 percent and personalization at 30 percent.

Keep ReadingShow less