Skip to content

Search

Latest Stories

G6 Hospitality survey finds Americans are eager to travel

Many are scrolling through the internet looking for inspiration for travel plans they missed in 2020

G6 Hospitality survey finds Americans are eager to travel

AMERICANS ARE ENTHUSIASTIC about traveling this year as hopes are high that the pandemic is nearly over, according to a new survey commissioned by Motel 6, a G6 Hospitality brand. Most of them also are searching social media for travel ideas.

The survey of 2,000 U.S. adults found that the average American spends 176 hours on social media searching for inspiration for their next trip. For 60 percent, they are driven by having had a stronger desire to travel over the past 12 months of COVID—19 than in previous, regular years.


"We are starting to see a great deal of enthusiasm for returning to travel, and as the survey results demonstrate, travelers have been dreaming about and planning for that day for some time, no doubt a welcome distraction throughout the health crisis," said Rob Palleschi, CEO of G6 Hospitality. "When travelers are ready to hit the road again, we're here to help them do so safely."

Three-quarters of survey respondents said they weren’t able to travel as much as they had hoped during 2020 and it’s been almost seven months since the average respondent last traveled for fun. Also, another 69 percent have one or more trips tentatively planned for 2021 and 56 percent said they’re more likely to take a road trip this year.

There are certain factors reported by survey respondents that would make them feel safer about traveling. For example, 49 percent said receiving a COVID-19 vaccine would help, and 38 percent said they would feel safer staying somewhere with high cleaning standards.

"In the early days of the crisis, we launched Clean@6, an initiative aimed at enhancing cleaning and sanitation, physical, and social distancing and safe behavioral practices for everyone," said Palleschi. "Travel looks different now, so we continue to evolve and are doing everything we can to help travelers feel safe and confident the next time they walk through our doors."

Other findings of the survey include:

58 percent of respondents stated that they're worried about staying with family or friends due to the ongoing health crisis.

49 percent are more likely to stay at a hotel if traveling this year.

45 percent would feel safer with requirements to wear masks in public areas.

38 percent feel safer knowing about enhanced cleaning services.

37 percent feel capacity limitations make them safer.

Other surveys, such as one in February from consulting firm Deloitte, found that consumers are increasingly optimistic about the safety of travel this year.

More for you

Marriott Outdoor Collection

Marriott unveils 'Outdoor Collection'

Summary:

  • Marriott launches Outdoor Collection and Bonvoy Outdoors platform.
  • First two brands are Postcard Cabins and Trailborn Hotels.
  • Platform features 450+ hotels, 50,000 homes and activities.

MARRIOTT INTERNATIONAL RECENTLY launched the brand “Outdoor Collection by Marriott Bonvoy” and introduced “Marriott Bonvoy Outdoors,” a digital platform that lets travelers plan trips by destination or activity. The first two brands in the Outdoor Collection are Postcard Cabins and Trailborn Hotels.

Keep ReadingShow less
Peachtree adds six hotels to its third-party management platform
Photo credit: Peachtree Group

Peachtree picked to manage six hotels

Summary:

  • Peachtree adds six hotels to third-party platform.
  • Five are owned by La Posada Group, one by Decatur Properties.
  • Third-party portfolio totals 42 hotels.

PEACHTREE GROUP’S HOSPITALITY management division added six hotels to its third-party management platform. Five are owned by La Posada Group LLC and one by Decatur Properties Holdings.

Keep ReadingShow less
AHLA Foundation scholarships

AHLA Foundation awards $710K in scholarships

Summary:

  • AHLA Foundation distributed $710,000 in scholarships to 246 students.
  • Nearly 90 percent of recipients come from underrepresented communities.
  • The foundation funds students pursuing education and careers in the lodging sector.

AHLA FOUNDATION DISTRIBUTED $710,000 in academic scholarships to 246 students at 64 schools nationwide for the 2025–2026 academic year. Nearly 90 percent of recipients are from underrepresented communities, reflecting the foundation’s focus on expanding access to hospitality careers.

Keep ReadingShow less
U.S. government shutdown
Photo by Kevin Dietsch/Getty Images

Congressional deadlock shutters government

Summary:

  • The U.S. government shut down at midnight after Congress failed to agree on funding.
  • About 750,000 federal employees will be furloughed daily, costing $400 million.
  • Key immigration and labor programs are halted.

THE FEDERAL GOVERNMENT shut down at midnight after Republicans and Democrats failed to agree on funding. Disputes over healthcare subsidies and spending priorities left both sides unwilling to accept responsibility.

Keep ReadingShow less
WTTC travel report

WTTC: U.S. tops travel sector with $2.6T GDP

Summary:

  • The U.S. led global travel and tourism in 2024 with $2.6 trillion in GDP, WTTC reported.
  • India retained ninth place with $249.3 billion in GDP.
  • The sector supported 357 million jobs in 2024, rising to 371 million in 2025.

THE U.S. LED global travel and tourism in 2024, contributing $2.6 trillion to GDP, mainly from domestic demand, according to the World Travel & Tourism Council. Europe accounted for five of the top 10 destinations, while India ranked 9th.

Keep ReadingShow less