Skip to content

Search

Latest Stories

Report: Extended-stay led RevPAR gains in Q1

Around 603,000 extended-stay rooms were open, with a net gain of 17,588 YOY

USA extended-stay hotel in Q1 2025, showcasing RevPAR growth in economy and mid-price segments, per The Highland Group

Economy, mid-price and upscale extended-stay segments led first-quarter 2025 RevPAR growth over their hotel class counterparts, according to The Highland Group.

Extended-Stay Hotels Outperform in Q1 2025 RevPAR

ECONOMY, MID-PRICE AND UPSCALE extended-stay segments outperformed their corresponding hotel classes in first-quarter 2025 RevPAR growth compared to the same period in 2024, according to The Highland Group. However, occupancy declined in the economy and mid-price segments, bringing overall extended-stay occupancy down to 70.9 percent—the lowest first-quarter level since 2010, excluding the pandemic years of 2020 and 2021.

The 2025 First Quarter U.S. Extended-Stay Hotels Report found 602,980 extended-stay hotel rooms open at the end of the quarter, with a net gain of 17,588 rooms over the past year—the largest annual increase in three years.


“The positive change in extended-stay hotel RevPAR decelerated during the first quarter of 2025, but when compared directly to corresponding classes of all hotels, all three extended-stay segments reported higher RevPAR growth from the first quarter of 2024 to the first quarter of 2025,” said Mark Skinner, The Highland Group’s partner.

Economy extended-stay hotels reported record-high demand in the first quarter of 2025, with total extended-stay demand increasing 1.1 percent (reflecting the extra day in the 2024 leap year) over the past 12 months. This contrasts with no change in demand for the total hotel industry, as reported by STR/CoStar for the same period.

The 2.7 percent gain in extended-stay room revenues in the first quarter was the lowest in the past year but higher than the 1.5 percent increase in the first quarter of 2024, which included an extra day. STR/CoStar reports total hotel industry room revenues grew 1.7 percent in the first quarter of 2025, but only 0.7 percent when excluding the upper-upscale and luxury segments, which have minimal extended-stay inventory.

Key metrics for Extended-Stay Hotels in the USA

At 70.9 percent, total extended-stay hotel occupancy in the first quarter of 2025 was the lowest since the pandemic-impacted years of 2020 and 2021, and the lowest for a first quarter since 2010.

Economy and mid-price extended-stay segments drove the 1.6 percent overall ADR growth in the first quarter, while STR/CoStar reported a 1.7 percent ADR increase for the total hotel industry.

The quarterly RevPAR change mirrored ADR, with economy and mid-price segments driving the increase and influencing overall extended-stay RevPAR change from the first quarter of 2024 to the first quarter of 2025. The total extended-stay RevPAR gain in the first quarter of 2025 was lower than the segment increases due to the economy segment's larger share of extended-stay room supply compared to the first quarter of 2024.

Extended-stay hotels’ occupancy premium over the overall hotel industry averaged 12 percentage points in 2018 and 2019, typical over the past 25 years. The premium tends to rise during downturns, peaking at 20 percent in the first quarter of 2021 during the pandemic. In the first quarter of 2025, the occupancy premium was 12.3 percentage points.

From 2017 to 2019, extended-stay hotels’ ADR grew slightly faster than the overall hotel industry. Growth accelerated in 2021, with the ratio peaking at 83 percent before declining to 77 percent in the first quarter of 2022, as the overall hotel industry recovered more quickly due to deeper pandemic losses. The first-quarter ADR ratio in 2025 was essentially unchanged from 2024.

Relative RevPAR followed a similar trajectory to ADR, with gains from 2017 to 2019 and a peak ratio of 119 percent in the first quarter of 2021. As the overall hotel industry recovered more quickly, extended-stay hotels’ RevPAR ratio declined to 91 percent in the first quarter of 2025, two to three percentage points lower than the 2018 to 2019 period.

The Highland Group reported U.S. extended-stay hotels outperformed the overall industry in March across all key metrics except occupancy, where their long-term premium remained steady.

More for you

HAMA Fall 2025 survey results

Survey: Hotels expect Q4 RevPAR gain

Summary:

  • More than 70 percent expect a RevPAR increase in Q4, according to HAMA survey.
  • Demand is the top concern, cited by 77.8 percent, up from 65 percent in spring.
  • Only 37 percent expect a U.S. recession in 2025, down from 49 percent earlier in the year.

MORE THAN 70 PERCENT of respondents to a Hospitality Asset Managers Association survey expect a 1 to 3 percent RevPAR increase in the fourth quarter. Demand is the top concern, cited by 77.8 percent of respondents, up from 65 percent in the spring survey.

Keep ReadingShow less
Olympic Wage ordinance 2028
Photo credit: Unite Here Local 11

Petition fails to stop L.A. hotels wage increase

Summary:

  • Failed petition clears way for Los Angeles “Olympic Wage” to reach $30 by 2028.
  • L.A. Alliance referendum fell 9,000 signatures short.
  • AAHOA calls ruling a setback for hotel owners.

A PETITION FOR a referendum on Los Angeles’s proposed “Olympic Wage” ordinance, requiring a $30 minimum wage for hospitality workers by the 2028 Olympic Games, lacked sufficient signatures, according to the Los Angeles County Registrar. The ordinance will take effect, raising hotel worker wages from the current $22.50 to $25 next year, $27.50 in 2027 and $30 in 2028.

Keep ReadingShow less
TBO acquires Classic Vacations

India's TBO to buy U.S. Classic Vacations for $125M

Summary:

  • India-based TBO will acquire U.S. wholesaler Classic Vacations for up to $125 million.
  • The deal combines TBO’s distribution platform with Classic’s advisor network.
  • Classic will remain independent while integrating TBO’s global inventory and digital tools.

TRAVEL BOUTIQUE ONLINE, an Indian travel distribution platform, will acquire U.S. travel wholesaler Classic Vacations LLC from Phoenix-based The Najafi Cos., entering the North American market. The deal is valued at up to $125 million.

Keep ReadingShow less
AHLA Foundation expands hospitality education

AHLA Foundation expands hospitality education

Summary:

  • AHLA Foundation is partnering with ICHRIE and ACPHA to support hospitality education.
  • The collaborations align academic programs with industry workforce needs.
  • It will provide data, faculty development, and student engagement opportunities.

THE AHLA FOUNDATION, International Council on Hotel, Restaurant and Institutional Education and the Accreditation Commission for Programs in Hospitality Administration work to expand education opportunities for students pursuing hospitality careers. The alliances aim to provide data, faculty development and student engagement opportunities.

Keep ReadingShow less
PRISM rebrand by OYO parent company

OYO’s parent, Oravel, rebrands as PRISM

Summary:

  • OYO’s parent firm, Oravel, rebranded as PRISM to reflect its global hospitality portfolio.
  • The rebrand emphasizes the group’s focus on technology and growth.
  • It added 150+ hotels to its U.S. portfolio in H1 2025, with 150 more planned by year-end.

ORAVEL STAYS LTD, the parent company of OYO, rebranded as PRISM to reflect its global presence and diversified portfolio. The new identity brings budget stays, hotels, vacation homes, extended living, co-working and event spaces under one structure.

Keep ReadingShow less