U.S. FOOD DELIVERY platform DoorDash agreed to acquire SevenRooms, a New York-based hospitality software company. SevenRooms, founded in 2011 by Kinesh Patel, Joel Montaniel and Allison Page, provides CRM-integrated tools for marketing, operations and guest management across restaurants, hotels and other hospitality businesses.
The combination of DoorDash’s reach and SevenRooms’s capabilities will help merchants grow across first-party and third-party channels, the companies said in a statement.
“We’re enhancing the DoorDash Commerce Platform to help merchants serve their customers across all channels,” said Parisa Sadrzadeh, DoorDash vice president of strategy and operations. “Through SevenRooms, we’re excited to offer local businesses worldwide new ways to attract guests, build direct relationships with customers, access best-in-class CRM, and drive profitability through smarter marketing.”
DoorDash, founded in 2013 by Tony Xu, Stanley Tang and Andy Fang, has expanded to more than 30 countries. The SevenRooms deal, valued at $1.2 billion, is expected to close in the second half of 2025.
Montaniel, SevenRooms’ cofounder and CEO, said the company was founded to help hospitality operators understand their guests and grow their business sustainably.
“We believe restaurants are the fabric of local communities. Through every table touch, welcome back, and raised glass, our focus has always been on helping them grow while making guests feel at home,” he said. “With an operator-first mentality, we’re excited to embark on this next chapter with DoorDash—delivering greater innovation, a direct channel to millions of DoorDash consumers, personalized guest relationships, and experiences that turn first-time diners into loyal regulars. Together, we’re equipping restaurants with the tools to own the guest experience, grow their customer base, and thrive in an omnichannel world—inside and outside the merchant’s four walls.”
William Blair served as exclusive financial advisor and Goodwin Procter LLP as legal advisor to SevenRooms, while A&O Shearman acted as legal advisor to DoorDash on the transaction.
A recent Cendyn and Amadeus report found U.S. hospitality businesses reported a 109.1 percent year-over-year health rating in the first quarter of 2025, the highest in four quarters.
Hiren Desai, 3H Group's president and CEO. 
