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CoStar: U.S. hotel gains continue in mid-July

San Francisco led top 25 markets with a 7.8 percent occupancy gain to 77.2 percent

U.S. hotel occupancy and revenue trends for July 2025 showing market shifts in San Francisco, Houston, and Las Vegas

Occupancy rose to 71.6 percent for the week ending July 19, up from 67.2 percent the week prior, according to CoStar. ADR increased to $165.49 and RevPAR rose to $118.54.

Vishnu Rageev R.
By Vishnu Rageev R.Jul 30, 2025
Vishnu Rageev R.

Vishnu Rageev R is a journalist with more than 15 years of experience in business journalism. Before joining Asian Media Group in 2022, he worked with BW Businessworld, IMAGES Group, exchange4media Group, DC Books, and Dhanam Publications in India. His coverage includes industry analysis, market trends and corporate developments, focusing on retail, real estate and hospitality. As a senior journalist with Asian Hospitality, he covers the U.S. hospitality industry. He is from Kerala, a state in South India.

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Summary:

  • U.S. hotel metrics rose in mid-July but stayed below 2024 levels.
  • San Francisco led top 25 markets with a 7.8 percent occupancy gain to 77.2 percent.
  • Houston saw the sharpest declines across all key metrics.

U.S. HOTEL METRICS continued their upward trend for the week ending July 19 but remained below year-ago levels, according to CoStar. San Francisco posted the largest occupancy gain among the top 25 markets.

Occupancy rose to 71.6 percent for the week ending July 19, up from 67.2 percent the previous week but 2.6 percentage points lower year over year. ADR increased to $165.49 from $158.42, though down 0.7 percent from the same week in 2024. RevPAR rose to $118.54 from $106.39, a 3.3 percent year-over-year decline.

Among the top 25 markets, San Francisco posted the largest occupancy gain, up 7.8 percent to 77.2 percent.

Houston recorded the steepest declines across all three key performance metrics: Occupancy fell 27.6 percent to 59.6 percent, ADR dropped 14.7 percent to $115.94 and RevPAR declined 38.3 percent to $69.07, largely due to elevated displacement demand following Hurricane Beryl in 2024.

Las Vegas registered the second-largest drops in occupancy and RevPAR: Occupancy fell 11.9 percent to 74.3 percent and RevPAR declined 17.1 percent to $142.62.

us hotel metricssan franciscohoustoncostar

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