Trends Issues

STR: U.S. hotel performance improved in May’s second week

U.S. HOTEL PERFORMANCE improved in the second week of May compared to the week before,...

Report: Record high demand for extended-stay hotels in the first quarter

U.S. EXTENDED-STAY hotels registered an increase in occupancy and ADR in the first quarter of...

STR: U.S. hotel occupancy declines but ADR up in May’s first week

U.S. HOTEL OCCUPANCY decreased in the first week of May compared to the week before,...

Baird/STR Stock Index rose 0.7 percent in April

THE BAIRD/STR HOTEL Stock Index rose again in April, continuing a trend the index has...

STR: U.S. hotel occupancy improves in fifth week of April

Occupancy was 66.6 percent for the week ending April 30, up from 65.8 percent the...

HotStats: Hotels register strong performance in the first quarter

THE PERFORMANCE OF U.S. hotels ended strong in the first quarter with March profit surging...

STR: GOPPAR reached 28-month high in March

PROFITS FOR U.S. hotels reached a 28-month high in March, according to STR. Spring break...

STR: U.S. hotel performance improves in the fourth week of April

U.S. hotel performance improved in the fourth week of April from the week before, according...

Hotel Insurance – A Largely Uncontrollable Cost

IN 2020 AND 2021, U.S. hotel operators did a praiseworthy job controlling expenses to offset...

STR: U.S. hotel performance drops in Easter week

Occupancy was 62 percent for the week ending April 16, down from 66.4 percent the...

HotStats: GOPPAR tracking allows hoteliers to drive profitability

MONITORING GOPPAR PERFORMANCE allows hoteliers to make smart decisions about running their business as they...

STR: Second week of April brings rise in U.S. hotels performance

BUSINESS CONTINUED TO improve in the second week of April for U.S. hotels, according to...

Baird/STR Hotel Stock index up 2.2 percent in March

THE BAIRD/STR Hotel Stock Index rose in March, continuing a trend from the previous month....

STR: U.S. hotel performance dips in first week of April

A SLIGHT DROP was witnessed in U.S. hotel performance in the first week of April...

STR: U.S. hotels profits recovering from Omicron dip

THE OMICRON VARIANT of COVID-19 has come and, for now, gone, and U.S. hotels are...

STR: Slow Spring Break travel impacts hotels in week ending March 26

THERE WAS A slight decrease in U.S. hotel performance in the fourth week of March...

STR: Spring break boosts U.S. hotels in the third week of March

SPRING BREAK TRAVEL helped U.S. hotel performance to rise in the third week of March...

STR: ADR for U.S. hotels highest in February since August 2021

ADR FOR U.S. hotels was the highest in February for any month since August 2021,...
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