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CoStar: L.A. wildfires disrupt hotels in week ending Jan. 11

Tampa led the top 25 markets with increases across all key metrics

CoStar: L.A. wildfires disrupt hotels in week ending Jan. 11
Occupancy rose to 49.2 percent for the week ending Jan. 11, up from 48.3 percent the previous week, according to CoStar. ADR fell to $144.03 from $168.90, and RevPAR dropped to $70.92 from $81.53 the prior week.

THE LOS ANGELES wildfires affected U.S. hotel performance in the second week of January, with a slight occupancy increase but declines in RevPAR and ADR, according to CoStar. The MLK Day shift, calendar changes for groups and conferences and winter storm Cora further weakened year-over-year growth across key metrics.

Occupancy rose to 49.2 percent for the week ending Jan. 11, up from 48.3 percent the previous week, but down 7.7 percent year-over-year. ADR fell to $144.03 from $168.90, a 5.9 percent year-over-year decline. RevPAR dropped to $70.92 from $81.53 the prior week, reflecting a 13.2 percent decrease compared to the same period in 2024.


Tampa led the top 25 markets in year-over-year growth, with occupancy rising 18.2 percent to 79.1 percent, ADR increasing 7.6 percent to $178.42, and RevPAR growing 27.2 percent to $141.20.

Meanwhile, Los Angeles saw the second-highest increases in occupancy, rising 5.7 percent to 65 percent, and RevPAR, growing 8.6 percent to $122.63, driven by displacement demand from the fires.

San Francisco saw the steepest RevPAR decline, falling 78.1 percent to $85.89, due to the J.P. Morgan Healthcare Conference calendar shift.

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Ind. Leaders Urge Congress to back American Franchise Act
Photo credit: iStock

Industry leaders call on Congress to support AFA

Summary:

  • IFA led a coalition of 100+ groups urging Congress to support the American Franchise Act.
  • AAHOA, AHLA and USTA signed IFA’s letter backing the bipartisan Act.
  • Signers include 72 state associations and 33 national organizations.

THE INTERNATIONAL FRANCHISE Association led a coalition of more than 100 business, advocacy and diversity groups urging Congress to support the bipartisan American Franchise Act, H.R. 5267. Industry groups, including AAHOA, the American Hotel & Lodging Association and the U.S. Travel Association, signed the IFA-coordinated letter in support of the legislation.

The letter states that the AFA provides a clear approach to the joint-employer issue, which has left small businesses, including franchises, in uncertainty for a decade. The signers include 72 state associations and 33 national organizations, including franchisee groups.

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