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Knowland webinar series focuses on getting back to business

Participants will learn about their hotels’ ‘recovery curve’

Ed Brock
By Ed BrockJun 05, 2020
Ed Brock
Ed Brock is an award-winning journalist who has worked for various U.S. newspapers and magazines, including with American City & County magazine, a national publication based in Atlanta focused on city and county government issues. He is currently assistant editor at Asian Hospitality magazine, the top U.S. publication for Asian American hoteliers. Originally from Mobile, Alabama, Ed began his career in journalism in the early 1990s as a reporter for a chain of weekly newspapers in Baldwin County, Alabama. After a stint teaching English in Japan, Ed returned to the U.S. and moved to the Atlanta area where he returned to journalism, coming to work at Asian Hospitality in 2016.
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HOSPITALITY ANALYTICS FIRM Knowland has launched a new series of webinars related to the COVID-19 pandemic. This time it will focus on opening business back up as the nation moves slowly toward recovery.

The new webinar series, “Getting Back to Business,” will focus on helping owners determine if their hotels’ recovery curve is in a leading, on track or delayed position. Kristi White, Knowland vice president of product, will host the series, which is a follow up on the firm’s previous series that focused on business stabilization, preparing for the economic rebound and the “new normal” of events and meetings.

The schedule includes separate sessions on each level of the recovery curve. Participants are advised to use Knowland’s free Hotel Recovery Dashboard to determine their recovery curve. All sessions begin at 2 p.m. ET.

Delayed Curve: Getting back on track – June 9

A hotel’s performance is pacing behind the market in its recovery from the COVID-19 disruption. This means you will need to take immediate remedial action to stabilize your hotel’s performance before engaging your 30-60-90-120 day proactive sales plan.

On Track Curve: Getting back to growth – June 10

A hotel’s performance is pacing in line with the market in its recovery from the COVID-19 disruption. Learn the 30-60-90 day steps to begin the process of engaging customers.

Leading Curve: Getting your groove back and keeping it – June 11

A  hotel’s performance is ahead of the overall market in its recovery from the COIV-19 disruption. Learn the 30-60-90 day steps to be more aggressive in efforts to recapture business.

Seats are limited.

webinarrecovery curveseriesknowland

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