Vishnu Rageev R is a journalist with more than 15 years of experience in business journalism. Before joining Asian Media Group in 2022, he worked with BW Businessworld, IMAGES Group, exchange4media Group, DC Books, and Dhanam Publications in India. His coverage includes industry analysis, market trends and corporate developments, focusing on retail, real estate and hospitality. As a senior journalist with Asian Hospitality, he covers the U.S. hospitality industry. He is from Kerala, a state in South India.
Amadeus and Google Cloud Drive Next-Gen AI for Hospitality
AMADEUS, A HOSPITALITY technology provider, is working with Google to deploy its cloud technology and migrate part of its platform to Google Cloud. The company aims to use Google’s infrastructure to improve operational efficiency and resiliency.
The collaboration will enable Amadeus to develop new services and tools using Google Cloud’s generative AI technologies and other solutions, the companies said in a statement.
“We are thrilled to embark on this partnership with Google Cloud, which will enable us to strengthen our multicloud strategy and drive AI-powered innovation,” said Sylvain Roy, Amadeus' chief technology officer. “This collaboration will allow us to explore new innovation projects using Google Cloud’s data and AI capabilities.”
The Madrid-based Amadeus will also explore AI-driven innovations using Google Cloud technologies, the statement said. With Vertex AI, Amadeus can access large language models to deploy faster AI solutions.
Amadeus will explore Agentic AI through Google Agentspace and Google Cloud’s agent framework, considering integration into its own systems, the statement said. The company noted that its work with AI, including use cases involving collaborative AI agents, could deliver practical benefits to travel providers and travelers.
A recent Cendyn and Amadeus report found that U.S. hospitality businesses posted a 109.1 percent year-over-year health rating in the first quarter of 2025, the highest in four quarters.
Nightfood Holdings plans to acquire two hotels in California worth $80M.
Hotels will feature AI-powered service robots.
The strategy combines automation revenue with real estate growth.
NIGHTFOOD HOLDINGS PLANS to acquire two hotels in California to test the use of AI-driven robots in guest services. The company also announced plans for a broader tech-integrated portfolio.
The company has signed a letter of intent to acquire a 155-room Holiday Inn in Victorville, California, for approximately $27 million, with plans to convert it into a Courtyard by Marriott. A second deal is underway for a Hilton Garden Inn in Rancho Mirage, valued around $24.5 million. The two properties represent an estimated $80 million in assets.
Both Victorville and Rancho Mirage properties will serve as operational testbeds for automation and future revenue optimization. The Rancho Mirage hotel sits adjacent to Disney’s upcoming Cotino resort project.
Nightfood Holdings combines hotel ownership with Robotics-as-a-Service through its Skytech subsidiary. The company plans to deploy guest-facing robots for food delivery, laundry transport and concierge functions, along with back-end automation for cleaning and operations. Robots will be integrated into its own properties and eventually licensed to third-party hotel operators.
"We're pairing recurring RaaS income with long-term real estate value creation," the company stated. "These flagship hotels will serve as model environments for automation deployment and performance tracking."
Nightfood has also partnered with Bear Robotics to expand its automation capabilities across the portfolio.
The strategy targets cost reduction, operational efficiency and enhanced guest experience. Industry reports project 30 to 40 percent cost savings from hotel automation, with AI in hospitality expected to grow to $1.46 billion by 2029. The global hospitality robotics market is forecasted to reach $107 billion by 2034.
Recently, Vision Hospitality Group deployed its AI-driven procure-to-pay platform across more than 40 properties, aiming to automate accounts payable processes.
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Sonesta named Stayntouch its preferred PMS after a two-year review.
It operates more than 1,100 properties with more than 100,000 rooms across 13 brands.
The system will support franchise growth, operations and guest experience.
SONESTA INTERNATIONAL HOTELS Corp. named Stayntouch its preferred property management system provider after a two-year review for its ability to support the company’s growing franchise model. It operates more than 1,100 properties with more than 100,000 rooms across 13 brands on three continents.
The system will support franchise growth and operations, while improving the guest experience, Sonesta said in a statement.
“As we continue to grow our franchised portfolio, we needed a PMS that could match our scale while offering the flexibility and speed today’s hotel owners demand,” said Dan Ferrell, Sonesta’s vice president for enterprise applications and acting chief information officer. “Stayntouch delivers a cloud-based platform that’s intuitive for hotel teams, quick to deploy and adaptable across a range of property types and brand standards, making it an ideal fit for our evolving needs.”
Sonesta hotels will use the system to replace older PMS platforms, the statement said. It will make it faster to open or transition hotels and work for all property types. The system will connect with other systems and include support to keep operations running and maintain the business relationship across the portfolio.
Jacob Messina, CEO of Stayntouch, said the company is partnering with Sonesta as it expands its franchise portfolio.
“From day one, it was clear we shared a commitment to empowering hotel teams with technology that’s easy to adopt, flexible to scale and ready to integrate with the tools they rely on,” he said. “This partnership is about more than a platform; it’s about building a foundation that supports Sonesta’s long-term vision and operational success.”
Duetto launched GameTime, a revenue system for select- and limited-service hotel brands.
GameTime provides rate optimization, pricing, forecasting, and performance tracking.
Alex Zoghlin was named CEO, succeeding David Woolenberg.
DUETTO, A REVENUE management software provider, launched GameTime, a revenue management system for select- and limited-service hotel brands. The company also recently named Alex Zoghlin as chief executive officer, replacing David Woolenberg.
GameTime combines rate optimization, enterprise pricing, forecasting, and performance tracking in one platform, Duetto said in a statement.
“We understand that one size doesn’t fit all,” said Sabrina Jackson, Duetto’s vice president for product management. “GameTime is built for brands operating limited- and select-service hotels, enabling teams to make pricing decisions and manage revenue operations efficiently.”
GameTime offers automated and manual pricing, reporting and forecasting, portfolio management, predefined segmentation and mobile access. Selim Hadj, RM solutions and systems director at Louvre Hotels Group, said GameTime meets the needs of limited-service hotels and aligns with the group’s revenue management strategy.
“It is the tool that delivers all the key features we need without overcomplicating the daily work of our on-site teams,” he said. “Whether general or front desk managers, our staff use it with ease and confidence. GameTime has not only streamlined our operations but also had a direct, measurable impact on our performance. Today, it’s an essential solution for any property looking to combine simplicity, efficiency, and profitability.”
Commenting on his appointment, Zoghlin said he is honored to serve as CEO and work with teams globally to deliver revenue management solutions to the hospitality industry.
“The hospitality industry is undergoing rapid transformation, driven by shifting guest expectations, rising costs, and economic volatility,” he said. “Hoteliers need stronger and more effective technology to meet their needs. With a clear product vision, strong customer ties, and a focused brand strategy, I’m confident in our ability to support hoteliers through this shift and drive the company’s next phase of growth.”
In April, Duetto acquired HotStats, a hotel benchmarking company, to expand revenue and performance tracking across rooms, F&B, and ancillary services.
97 percent are confident in meeting future cybersecurity goals; stronger threat protection is also needed.
TOP BUSINESS PRIORITIES for hospitality leaders are data security, system integration and growth enablement, according to a joint study by FreedomPay and Toast, two point-of-sale technology platforms. There is a need for secure payment processing, reflecting changes in the enterprise hospitality market and the increasing focus on customer-centric transactions.
The Enterprise Merchants Needs Assessment Study surveyed 200 hospitality decision-makers in April, including C-level executives, IT leaders and other stakeholders, to understand priorities in selecting payment solutions and POS systems.
“Enterprise hospitality leaders are facing increasing pressure to protect sensitive customer data while also delivering seamless and innovative guest experiences,” said Chris Kronenthal, FreedomPay’s president. “Our Next Level Commerce platform is uniquely positioned to address these challenges by providing a secure, integrated and scalable payment solution that empowers merchants to thrive in today’s competitive market and create exceptional customer experiences.”
The survey found that cybersecurity remains a priority in hospitality, with 97 percent of respondents confident in meeting future security goals. They also noted the need for stronger protection against evolving cyber threats.
Kelly Esten, chief marketing officer at Toast, said that with security and integration as priorities, enterprise brands need solutions that scale with their operations.
“These findings highlight the need to understand the specific requirements of the enterprise hospitality segment and to provide solutions that address them,” he said.
The study found that integration drives value, with all merchants indicating an integrated payment solution is valuable to their organization. Additionally, 52 percent cited increased data security as a top benefit, up from 28 percent in 2024.
The survey showed that growth enablement is a top priority for hospitality decision-makers, with 92 percent saying an integrated solution could scale with their business.
Separately, a recent Mews survey found about 70 percent of American travelers prefer checking in via app or kiosk over the front desk.
Red Roof is contracting with FreedomPay to provide payments across its 700+ U.S. hotels.
The company will gain an integrated solution, improved service, cost savings and efficiency.
The company is investing in people and technology to advance the brand, president Zack Gharib told Asian Hospitality.
RED ROOF IS contracting with FreedomPay to provide payments across its portfolio of more than 700 hotels in the U.S. The company will receive an integrated payment solution, upgraded service, cost savings and operational efficiency, according to a statement.
FreedomPay, a payment platform for businesses, enables payments for hotels, guests and Red Roof franchisees, the company said.
“With FreedomPay’s advanced payment gateway, Red Roof is gaining a strategic edge, driving operational efficiency and ensuring our processing is omnichannel-ready,” said Sharee Brell, Red Roof’s senior vice president of technology. “The partnership positions our brand and franchisees for greater success in the years ahead while providing our guests with an elevated experience.”
Chris Kronenthal, FreedomPay’s president, said the company is trusted by major hospitality brands and is partnering with Red Roof to deliver a unified experience for franchisees and guests.
“Our Next Level Commerce technologies will enable secure omnichannel payments at hundreds of Red Roof locations across the U.S.,” he said.
Red Roof is investing in people and technology to advance the brand, Red Roof President Zack Gharib told Asian Hospitality during an interview at AAHOA’s 2025 Convention and Trade Show.