Ed Brock is an award-winning journalist who has worked for various U.S. newspapers and magazines, including with American City & County magazine, a national publication based in Atlanta focused on city and county government issues. He is currently assistant editor at Asian Hospitality magazine, the top U.S. publication for Asian American hoteliers.
Originally from Mobile, Alabama, Ed began his career in journalism in the early 1990s as a reporter for a chain of weekly newspapers in Baldwin County, Alabama. After a stint teaching English in Japan, Ed returned to the U.S. and moved to the Atlanta area where he returned to journalism, coming to work at Asian Hospitality in 2016.
AT THE 2024 AAHOA Convention & Trade Show held last week in Orlando, Florida, history was being made at the same time it was being recalled. Miraj Patel assumed his role as the youngest chairman the association has had, while his predecessor Bharat Patel and AAHOA President and CEO Laura Lee Blake spoke on the legacy that led to the association’s current success.
AAHOACON24, the 35th national conference for the association, saw more than 7,000 registered attendees and 524 exhibitors at the Orange County Convention Center, blocks away from Disneyworld and Universal Studios. It included more than 44 education sessions and had two times the number of sponsors than in 2023 with 26. Event revenue was 6 percent higher than 2023 and 31 percent higher than in 2022. The tradeshow sprawled over more than 84,500 square feet of exhibit space.
In a speech during the first general session, Bharat presented his theory on what led to AAHOA’s current status: compound success.
Success breeds success
“Because AAHOA is forever growing and improving for our association and our members, success is an ongoing journey, a journey that will take us to greater heights and major milestones,” Bharat said. “Think of it in accounting terms. We're all familiar with the financial concept of compound interest. So, let me offer a new take on an old idea called compound success.”
Bharat said AAHOA has seen its highest record of achievements for the past 35 years.
“We are earning success today based on success achieved by all leaders and members who came before us,” he said. “These visionaries created a foundation of success for us on which we are standing today, on which we are building today, building on that foundation for future generations. And just like every layer of brick in your home is built on the previous layer, a whole lot is achieving layer upon layer upon layer of success that's carefully built on those who came before.”
On stage during AAHOACON24 are, from left, newly installed AAHOA Chairman Miraj Patel, immediate past Chairman Bharat Patel, U.S. Sen. Rick Scott, AAHOA Vice Chairman Kamalesh “KP” Patel and past Chairman Nishant “Neil” Patel.
One indicator of that success is the fact that Indian Americans started as outsiders but now have increased their influence over the hospitality industry and society as a whole. That shows in AAHOA’s advocacy efforts, Bharat said.
“Government officials at all levels now pay attention when our members speak up and speak out,” he said. “Government agencies and legislators now come to us regularly to hear our opinion, learn from our expertise and understand our point of view. This leads to real results that positively impact the lives of our members.”
One example of that influence came as a result of Choice Hotels International’s recent failed effort to acquire Wyndham Hotels & Resorts. AAHOA spoke out against the proposed transaction to the Federal Trade Commission saying it would not pass antitrust review.
“Choice voluntarily decided to abandon its acquisition, but the situation also shows that government with its elected officials or regulators are forced to take action when concerned citizens are making their voices heard, loud and clear,” Bharat said.
Bharat gave six examples of how AAHOA’s legacy grew over the past year under his chairmanship.
The launch of the new version of MyAAHOA.com.
Raising more than half a million dollars in contributions for AAHOA’s political action committee.
Holding 25 regional conferences and trade shows that helped almost 5000 hoteliers with professional education and networking.
Holding the second annual HerOwnership conference to promote women succeed in the hotel industry.
Continued to offer “back-of-the-house” tours for members of Congress and elected officials, so they can experience firsthand what it takes to run a hotel.
“Traveling the road to success has not been easy for either AAHOA or our members, and the journey hasn't been a sprint, it's been a marathon because building things that are worthwhile takes time,” Bharat said. “It takes hard work, it takes endurance and it takes an uncompromising commitment to our members.”
What AAHOA does today will determine it’s future success, Bharat said.
“Today's success is based on yesterday's success, and today's success will help build still further success tomorrow,” Bharat said. “Compound success has provided the framework for AAHOA’s progress during the past 35 years. It will shape our progress for the next 35 years and beyond.”
In closing, Bharat said there is always a price for taking action, but the same can be said for inaction, especially if it means letting inequality and inequity prevail.
“I can report to you today with confidence and pride that your board and I stay firmly focused on the philosophy of members first. We didn't just do what looked good or sounded good, we did what we believed was actually best for our members,” he said. “We didn't make watered down compromises and we didn't pursue weak party initiatives. Instead, we made decisions that will turn our owners into better, happier owners and more successful.”
A lesson in AAHOA’s history
Blake began her general session presentation by also highlighting the idea that AAHOA is defined by its members struggle to realize the American dream. It’s the story of immigrants who came to the U.S. “with only a suitcase and a hope for a better life,” she said, but who now own more that 60 percent of the hotels in the country.
It’s also a story her family shares, Blake said.
“My family also emigrated to the Americas in the 1900s. I am 100 percent Dutch,” Blake said. “My grandfather came over from Holland when he was only 17 years old. He barely had two pennies to rub together and only one suit to wear. He came through Ellis Island, made it to a small town in Iowa and started a family there. It's where I grew up.”
AAHOA President and CEO Laura Lee Blake spoke during AAHOACON24 on the legacy that led to the association’s current success.
Her father was a Pontiac and Buick dealer and a General Motors franchisee, Blake said. In her childhood he faced many of the challenges as a franchisee that AAHOA members face on a daily basis.
“When I hear stories of our members getting their start in the business, cleaning toilets and making beds, I am reminded of the days when I used to have to climb up a ladder to wash the 20-foot showroom windows in my father's business, and clean the dirty pickup trucks of the farmers who brought them in for service,” Blake said. “We all started by rolling up our sleeves and tackling the issues head on. It's what I love about AAHOA, it is made up of members who had unique beginnings.”
Blake said she is reminded of the history of the association she represents every day as she walks to her office past pictures of AAHOA’s past chairs. Many of them she served as AAHOA’s attorney.
“It might seem trivial or even silly to some, but every morning, I say hi to them as I walk by,” Blake said. “It is a reminder of the great honor and privilege I have personally, but also that we all carry together to continue to build on the history of AAHOA’S leadership.”
She pointed out that AAHOA’s original purpose was to combat racism against Indian Americans that was rampant in the industry at that time. As the association’s attorney, she played an active role in that fight.
“I recall a period only 10 years ago, when ‘American owned’ signs started popping up across this country to distinguish and degrade AAHOA member owned hotels,” Blake said. “It was a practice that implied that these hotels were somehow better than those hotels owned by immigrants and was a threat to their livelihood. Again, I saw the strength and unity of AAHOA as we lobbied and educated the world that our members are loyal Americans who are achieved the true American dream.”
In 2007, past Chairman Mukesh Mowji and is then Secretary Tarun Patel asked Blake and her law department to prepare a progress report on fair franchising to evaluate if franchisers were aligned with AAHOA’s 12 Points of Fair Franchising. Later, past Chairman ChandraKant “CK” Patel and Blake traveled the country and met with the franchisers to discuss their practices.
“Then there was a time when a noted leader of the franchise advisory council made cutting discriminatory remarks against Indian hoteliers. At first, the person denied making such comments, but Past Chair Jimmy Patel had recorded them on his phone, so the evidence was there,” Blake said. “I wrote several strongly worded letters to the groups involved. I think that was actually the only time that our then President Fred Schwartz did not ask me to soften the tone because we were all so highly offended. I actually teared up, because the discrimination was real, and it was personal.”
Charity v. Philanthropy
One of the keynote speakers at AAHOACON24 was Dr. Kiran Patel, AAHOA lifetime member, philanthropist, serial entrepreneur, hotelier and cardiologist. Born in Zambia, Africa to Asian-Indian parents, Kiran and his wife Pallavi are the founders of the Drs. Kiran & Pallavi Patel Family Foundation Inc., focused on promoting health, education and culture around the world, particularly in Florida, India and Africa.
He is a graduate of Cambridge University and The University of London, and he studied medicine at Gujarat University in India. He currently lives in Tampa, Florida.
“I, like most of you, believe that if you can dream something, you can achieve it,” Kiran said to the crowd at AAHOACON24. “What I want people to know is that money and wealth can create comfort and convenience, but remember, they never bring fulfillment.”
Dr. Kiran Patel, AAHOA lifetime member, philanthropist, serial entrepreneur, hotelier and cardiologist, spoke at AAHOACON24 about the difference between charity and philanthropy.
The doctor focused his speech on difference between charity and philanthropy.
“This is important, because charity is essential, it's necessary. But more important is the long-term solution,” Kiran said. “If there is a problem, of course, you need some short term help. But as you see, in charity, you have social service. In philanthropy, you make a social change. You can be reactive in charity, money or to be proactive in philanthropy. And in charity, you will have individual responses, while in philanthropy, collective organized response in charity, and I do believe is that you may create dependent communities. But if you're in philanthropy, you can create empowered, independent communities.”
Philanthropy is a “true cradle to grave strategy to make sure that an individual is healthy and educated,” Kiran said. For an example, he told the story of a single child his organization helped save from starvation.
“Now one who would stop there, that is what I call charity, that you save one life and you are happy,” Kiran said.
Philanthropy addresses the needs of the entire impoverished community in which the child lives, Kiran said. One way his foundation supports permanent change is by supporting medical schools. Kiran said his “Patel college” in the U.S. graduates 800 doctors a year.
“And I have 200 students in India, making it 1000 doctors graduating annually from Patel institutions,” he said.
To measure the impact from the 1000 graduates a year from Patel colleges, Kiran said by 2076 that will come to 50,000 physicians practicing all globally seeing possibly 2.5 million patients daily.
“I like to call myself a global citizen. And I've been blessed enough that I have been able to contribute to the three continents that made me who I am,” Kiran said.
Kiran finished his speech with a philosophical reference.
“I will end here by telling you that vision without action is merely a dream. action without vision just passes time, vision with action can change the world,” he said.
Marriott International ended Q2 with a record pipeline of about 3,900 properties and more than 590,000 rooms.
Global RevPAR rose 1.5 percent, including a 5.3 percent gain in international markets.
Net income slipped 1 percent to $763 million; 17,300 net rooms were added.
MARRIOTT INTERNATIONAL’S GROWTH continued in the second quarter, according to the company’s recent earnings report. Along with its active pipeline, the company saw rising revenue and launched a new brand.
Marriott’s global development pipeline stood at approximately 3,900 properties with more than 590,000 rooms at the end of the second quarter. The company added about 17,300 net rooms, signed nearly 32,000 and reported more than 70 percent of signings and 8,500 of added rooms in international markets.
“Marriott delivered another solid quarter, highlighted by strong financial results and robust net rooms growth despite heightened macro-economic uncertainty,” said Anthony Capuano, Marriott president and CEO. “Global RevPAR increased 1.5 percent in the second quarter, primarily driven by the leisure segment. International RevPAR rose more than 5 percent, with strong growth in APEC and EMEA. In the U.S. and Canada, RevPAR was flat year over year with continued strength in the luxury segment offset by a decline in select-service demand, largely reflecting reduced government travel and weaker business transient demand. Adjusting for the Easter holiday shift, U.S. and Canada RevPAR increased by nearly 1 percent.”
Base management and franchise fees rose nearly 5 percent to $1.2 billion, driven by RevPAR growth, room additions and co-branded credit card fees, the statement said. Reported operating income increased to $1.236 billion from $1.195 billion, while net income declined 1 percent to $763 million. Reported diluted earnings per share were $2.78, up from $2.69.
Adjusted operating income rose to $1.186 billion from $1.120 billion, Marriott said. Adjusted net income increased to $728 million from $716 million and adjusted diluted EPS rose to $2.65 from $2.50. Adjusted EBITDA grew 7 percent to $1.415 billion.
Pipeline and brands
Marriott added about 17,300 net rooms in the quarter, including over 8,500 internationally, bringing its global system to more than 9,600 properties and around 1.736 million rooms. It signed nearly 32,000 rooms, over 70 percent in international markets. Conversions made up about 30 percent of signings and openings in the first half. Full-year net rooms growth is expected to approach 5 percent.
Marriott Bonvoy membership also reached nearly 248 million by the end of June, the statement said.
“Development activity remained robust,” Capuano said. “We signed nearly 32,000 rooms, more than 70 percent of which were in international markets, and our quarter-end pipeline stood at a record of more than 590,000 rooms. Conversions continued to be a key driver of growth, representing approximately 30 percent of our room signings and openings in the first half of this year. We still expect full year net rooms growth to approach 5 percent this year.”
The development pipeline included 3,858 properties and more than 590,000 rooms, with 234 properties and over 37,000 rooms approved but not yet under contract, the statement said. The pipeline included 1,447 properties with more than 238,000 rooms under construction or conversion. Over half of the pipeline rooms were outside the U.S. and Canada.
The company launched Series by Marriott, a regional collection brand for midscale and upscale segments, and announced its first agreement to affiliate India’s Fern portfolio. Marriott also completed the acquisition of citizenM. However, the citizenM and Series by Marriott additions were not included in the pipeline total.
Capuano said both brands are expected to support international expansion.
2025 outlook
Marriott’s outlook assumes no major shifts in macroeconomic conditions. The company expects RevPAR to be flat to up 1 percent in the third quarter of 2025 and grow 1.5 to 2.5 percent for the full year. Net rooms growth is projected to approach 5 percent in 2025.
Gross fee revenues are expected to total $1.310 billion to $1.325 billion in the third quarter and $5.365 billion to $5.420 billion for the year. Adjusted EBITDA is forecast at $1.288 billion to $1.318 billion for the third quarter and $5.310 billion to $5.395 billion for the full year.
By clicking the 'Subscribe’, you agree to receive our newsletter, marketing communications and industry
partners/sponsors sharing promotional product information via email and print communication from Asian Media
Group USA Inc. and subsidiaries. You have the right to withdraw your consent at any time by clicking the
unsubscribe link in our emails. We will use your email address to personalize our communications and send you
relevant offers. Your data will be stored up to 30 days after unsubscribing.
Contact us at data@amg.biz to see how we manage and store your data.
OYO added more than 150 U.S. hotels in early 2025 and plans 150 more by year-end.
Ten additions have more than 100 rooms, reflecting a focus on high-inventory properties.
It is targeting urban and suburban markets in the Sun Belt and Great Lakes regions.
HOSPITALITY TECHNOLOGY COMPANY OYO added more than 150 hotels to its U.S. portfolio in the first half of 2025 and plans to add 150 more by year-end. The additions span Texas, Virginia, Georgia, Mississippi, California, Michigan and Illinois.
The company is focusing on high-inventory properties and has added 10 with more than 100 rooms, OYO U.S. said in a statement.
“2025 is shaping up to be a busy year for all of us at OYO,” said Nikhil Heda, head of development, OYO U.S. “We’re helping hotel owners drive revenue and improve operations through our technology. Our growing portfolio gives travelers more options, and momentum on our direct channels shows OYO is becoming a trusted brand for new and returning guests.”
Recent additions include the 400-room Palette Sunset Waves Resort in Myrtle Beach, the 130-room Capital O Kings Inn in Memphis, the 130-room Travellers Inn by OYO in Douglas, Georgia, and the 140-room Jackson Hotel and Convention Center in Jackson, Tennessee. All were previously independent hotels.
The company is exploring urban and suburban markets across the Sun Belt and Great Lakes regions, targeting areas with high demand and growth potential, the statement said.
OYO CEO Ritesh Agarwal, who also chairs G6 Hospitality, the parent of Motel 6 and Studio 6, recently launched a contest to rename Oravel Stays, offering a $3,500 prize.
Choice launched two campaigns to boost bookings across its four extended-stay brands.
Based on guest feedback, the campaigns focus on efficiency, cleanliness, value and flexibility.
They will run through 2026 across social media, Connected TV, digital display and online video.
CHOICE HOTELS INTERNATIONAL launched two marketing campaigns to increase brand awareness and bookings across its four extended-stay brands. The "Stay in Your Rhythm" campaign promotes all four brands by showing how guests can maintain daily routines, while "The WoodSpring Way" highlights the service WoodSpring Suites staff provide.
The company has more than 550 extended-stay locations open, 51 under construction and more than 350 in the pipeline under Everhome Suites, MainStay Suites, Suburban Studios and WoodSpring Suites, Choice said in a statement.
"As leaders in the extended stay segment, Choice Hotels has long understood that this category is unlike any other in the hospitality industry, defined by distinct guest expectations that we continuously strive to exceed," said Noha Abdalla, Choice’s chief marketing officer. "These first-of-their-kind campaigns reflect our deep understanding of why people stay longer — from work assignments and relocations to life transitions and personal journeys. No matter the reason, we know our guests aren't looking to escape their routines; they're looking to maintain them. That's why we take pride in our unique position to offer what matters most: consistency, comfort and connection."
Both campaigns are based on research and guest feedback showing travelers prioritize efficiency, cleanliness, value and flexibility, the statement said. They will run through the rest of the year and into 2026 across paid social media, Connected TV, digital display and online video.
The "Stay in Your Rhythm" campaign shows how Choice's extended-stay brands support routines with in-room kitchens, laundry, fitness centers and pet-friendly options, Choice said. It focuses on daily habits like making coffee, cooking, walking the dog, or exercising.
"The WoodSpring Way" highlights how property teams support guests by providing home-like conveniences, the company said. General managers in Chicago, Denver, Atlanta and Orlando are featured for creating a consistent guest experience and welcoming all guests, including pets.
"We've designed our extended stay properties to ensure we provide guests with everything they need when circumstances take them away from home for weeks at a time," said Matt McElhare, Choice's vice president for extended stay brands. "Through the launch of our campaigns, we aim to educate the growing population of extended stay travelers on how our brands offer the best value in the industry, while also highlighting the culture of our flagship brand, WoodSpring Suites, which has consistently set the standard for guest satisfaction in the segment. We're especially thankful to our owners and management company teams who help build and sustain this culture on property, consistently delivering a great guest experience."
U.S. hotels increased background checks by 36 percent in early 2025.
The trend follows President Trump’s immigration policies impacting seasonal labor.
Immigrants making up a third of the travel workforce.
U.S. HOTEL HIRING managers requested 36 percent more background checks in the first half of 2025 compared with the same period last year, according to Hireology. The move follows President Donald Trump’s immigration crackdown and proposed visa fee hikes affecting seasonal labor.
Trump sought to end temporary legal status for hundreds of thousands of migrants in the U.S.and vowed to deport millions of undocumented people in the country, Reuters reported. Hireology said in a blog post that background checks were a cornerstone of any effective hiring strategy.
"They ensure that candidates meet the qualifications for the role, protect your organization from potential risks and help you build a safe, compliant, and high-performing workforce,” the hiring platform said. “Negligent hiring can have serious consequences, from legal liabilities to reputational damage.”
At least one-third of workers employed or supported by the U.S. travel industry are immigrants, according to the U.S. Travel Association. Meanwhile, hotels directly employed more than 2.15 million people in 2024, according to the American Hotel and Lodging Association.
Total hires across 1,000 hotels rose by 22 percent, reaching more than 8,000 workers, Reuters reported, citing Hireology report.
Increases in the most in-demand roles such as front desk associates, housekeepers and cooks were flat or grew slightly year-over-year. About 34 percent of housekeepers and 24 percent of cooks are foreign-born, according to 2023 data from the U.S. Census Bureau and Tourism Economics.
A $250 Visa Integrity Fee in Trump’s Big Beautiful Bill is drawing criticism from groups that rely on J-1 and other seasonal worker visas, who warn the sometimes-refundable charge could shrink the summer workforce supporting U.S. beach towns and resorts.
AHLA Foundation held its No Room for Trafficking Summit and announced Survivor Fund grantees.
The summit featured expert panels and sessions on survivor employment and trafficking prevention.
Since 2023, the program has awarded more than $2.35 million to 27 organizations.
AHLA FOUNDATION RECENTLY held its annual “No Room for Trafficking Summit” to advance practices and reinforce the industry's commitment to addressing human trafficking through collaboration, education and survivor support. It also announced the 2025–2026 NRFT Survivor Fund grants, which support organizations providing services and resources for survivors.
The event aligned with the United Nations World Day Against Trafficking in Persons on July 30 and convened survivors, experts and industry leaders, AHLA Foundation said in a statement.
"For years, the No Room for Trafficking initiative has leveraged our resources to unite the hotel industry against human trafficking,” said Kevin Carey, AHLA Foundation president & CEO. “The NRFT Summit serves as a powerful call-to-action, bringing together the industry and our partners to strengthen our commitment and drive meaningful change.”
The NRFT Survivor Fund supports community-based anti-trafficking organizations and initiatives, the statement said. Since 2023, it has awarded more than $2.35 million to 27 organizations nationwide.
This year’s grantees include two survivor-founded groups and others focused on prevention and survivor support, including:
3Strands Global Coalition to Abolish Slavery & Trafficking
Empowered Network
Hoola Na Pua
New Friends New Life
Rebecca Bender Initiative
Restore NYC
Safety Compass
Salt & Light Coalition
UMD Safe Center
Wellspring Living
"The organizations supported through the No Room for Trafficking Survivor Fund are doing essential work to prevent human trafficking and support survivors," said Joan Bottarini, chief financial officer at Hyatt and chair of the NRFT Advisory Council. "Their expertise—especially the voices of those with lived experience—continues to shape how our industry engages as part of the solution to this global issue.”
The NRFT Advisory Council and Survivor Fund supporting companies include Aimbridge, Choice Hotels, Extended Stay America, Hilton Global Foundation, Hyatt Hotels Foundation, IHG Hotels & Resorts, The J. Willard and Alice S. Marriott Foundation, Marriott International, Real Hospitality Group, Red Roof, Sonesta, Summit Foundation, Vision Hospitality Group and Wyndham Hotels & Resorts.
The summit included keynotes and panels featuring lived experience experts on survivor employment and sessions with vendors and industry stakeholders on trafficking prevention.
In July 2024, AHLA Foundation granted $1 million to eight community-based organizations through the Survivor Fund at the third annual NRFT Summit.