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Best Western Hotels & Resorts unveils two boutique brands
Sadie and Aiden are conversion brands for upscale and upper midscale segments
Best Western unveiled two boutique brands on Sept. 25 during The Lodging Conference in Phoenix, Arizona. Sadie Hotel will compete in the upscale segment and Aiden Hotel the upper midscale market.
BEST WESTERN HOTELS & Resorts Inc. on Sept. 25 unveiled Sadie and Aiden, boutique brands targeting owners who want to update and reposition their properties to improve business.

Sadie Hotel will compete in the upscale segment and Aiden Hotel is earmarked for the upper midscale market.

David Kong, president and CEO of Best Western Hotels & Resorts, said in a news conference held during The Lodging Conference in Phoenix, Arizona, the company hopes to attract owners of independent assets as well as those with branded properties.
Insiders Curtis Osekowsky is Choice Hotels International new vice president of franchise services. He will oversee analysis and performance consulting services for almost 5,800 U.S. hotels.
Brand News
Brand News

The Red Lion Hotel Lake Buena Vista South is now open in Orlando, Florida, following a 2.5 year, $20 million renovation. It is located near Walt Disney World Resort and Universal Studios.
41 percent 

The percentage of the total global hotel construction pipeline made up of U.S. projects, which comes to 5,312 projects containing 634,501 rooms, according to Lodging Econometrics’ new bi-annual Global Construction Pipeline Trend Report. The total global pipeline stands at 12,839 projects with 2,158,422 rooms.
Clarion Pointe is Choice Hotels’ newest entry in midscale segment
Conversion brand is an extension of upper-midscale full-service Clarion
A public-space concept for Clarion Pointe, Choice Hotels International's new midscale brand.
THE MIDSCALE HOTEL club has a new member. Choice Hotels International on Sept. 20 announced the launch of Clarion Pointe, a select-service brand extension of Clarion, an upper-midscale, full-service franchise.

The Rockville, Maryland-based franchiser said Clarion Pointe is a conversion brand aimed at meeting “hotel owners’ strong demand for a new select-service opportunity that is a differentiator in the popular midscale segment.”
Hotels begin to settle with union in Chicago strike
Thousands of employees walked out on Sept. 7, demanding year-round healthcare, better wages
Marriott International and eight others among the 25 hotels affected by a hotel workers’ strike have settled with the union, UNITE HERE Local 1, to end the strike.
A HOTEL EMPLOYEE strike in Chicago is winding down as one brand after another comes to terms with the workers’ union. The strike, organized by UNITE HERE Local 1, seeks to satisfy several worker demands, from better insurance coverage and wages to safety issues.

More than 25 hotels in the city were targeted by the strike, including the JW Mariott, the Palmer House Hilton, the Hyatt Regency and the Sheraton Grand. By Tuesday, nine hotels had settled contracts with the city, including the Allegro and Palomar hotels, the Sheraton, and Marriott’s hotels, according to local media. Marriott International was the first to reach an agreement.



Hurricane Florence brings North Carolina hotel owner challenges, opportunity
Emergency workers replace evacuees as guests while clean up begins
Fayetteville, North Carolina, Knights Inn owner Mital Talati hands supplies to guest Debby Freeman, an evacuee from Hurricane Florence who has been staying at the hotel since the storm and plans to stay until she can fix the roof on her home.
HURRICANE FLORENCE BROUGHT a curious kind of gift to Mital Talati, carried by the waves of evacuees and emergency workers who took shelter at the Knights Inn she owns in Fayetteville, North Carolina. Helping them brought back for her the spirit of the husband she lost less than a year ago, the husband who had loved running that 62-room hotel. 

Last November, Akash Talati was killed in a shootout between an armed intruder and a security guard at a club Talati owned across the street from his Knights Inn. Mital Talati took over operating the hotel and heard stories from her husband’s former employees about his generosity in times of trouble, including giving refuge to others during a hurricane.

Ten years later, hoteliers see mixed recovery from Great Recession, says CBRE Hotels’ Americas Research
HOTELIERS WHO ENTERED the lodging business after 2009, the industry’s trough in the Great Recession, are most likely reaping financial rewards from their investments. Those who have been in the industry since before the 2007 crash in banking and real estate, however, may have seen very little real gain in revenue and profit.

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