U.S HOTELS REPORTED declines in performance results during the third week of April, according to STR. Blame it on Easter, experts said.
Between April 14 to 20, occupancy dropped 6.2 percent from the same time the previous year to 65.7 percent, ADR dropped 1.9 percent to $128.79 and RevPAR went down 8 percent to $84.63.
“STR analysts attribute steep performance declines in many major markets to Easter weekend and significantly less group business in comparison with a non-holiday time period in 2018,” STR said.
Among the top 25 markets, Detroit, Michigan, recorded the largest drop in occupancy with a decrease of 2.7 percent to 59.1 percent. San Francisco/San Mateo, California, had the largest drop in ADR, down 27.1 percent to $217.72, that resulted in the steepest decline in RevPAR, down 30.6 percent to $181.77.
The second-steepest declines in ADR and RevPAR were recorded in Washington, D.C-Maryland-Virginia, down 19.4 to $155.29 and down 30.1 percent to $115.02 respectively.
Norfolk/Virginia Beach, Virginia, registered the highest rise in occupancy, up 9.9 percent to 73.9 percent and the second-largest increase in ADR up 13.6 percent to $106.02, that resulted in the largest jump in RevPAR up 24.9 percent to $78.39.
Miami/Hialeah, Florida posted the largest increase in ADR, up 14 percent to $237.45, and the only other double-digit increase in RevPAR, up 12.3 percent to $196.95.