NEWCRESTIMAGE HAS ACQUIRED a SpringHill Suites by Marriott in the company’s hometown of Dallas with plans to renovate the property. The company also announced the opening of a Starbucks coffee shop in its AC Hotel by Marriott in Houston.
The 148-room Dallas SpringHill Suites is on Lamar Street in the city’s West End Historic District. It is an adaptive reuse of a 10-floor historic building and features 615 square feet of meeting space, and outdoor pool and second-floor terrace.
It will be the company’s fourth hotel in Dallas, joining a dual-brand 128-room AC Hotel and 121-room Residence Inn, as well as a 176-room Hampton Inn & Suites.
“The SpringHill Suites has a prime location in a vibrant neighborhood that attracts both business and leisure travelers,” said NewcrestImage Chairman and CEO Mehul Patel. “It complements our existing properties just a few blocks away and continues our expansion plans to double the value of our assets to $2 billion, as announced in July.”
The hotel will remain open during the renovation that is expected to begin in three months and to take about four months.
On Dec. 14 opened the Starbucks in its 195-room AC Hotel in downtown Houston, the first time the coffee franchise has been included in the upscale brand. NewcrestImage also opened a Starbucks near its Dallas properties in November.
The company plans to add the coffee shops at four of its AC Hotels in Amarillo and Frisco, Texas, as well as in Dallas and Houston. The Amarillo and Frisco coffee shops are scheduled to open in 2020.
“We have created a comfortable and inviting spot where people can recharge – whether they are retail shoppers, office workers, local residents, or our hotel guests,” Patel said about the new Houston Starbucks.
The company is currently undergoing a $2 billion expansion plan. Last week it announced that it was developing its first hotel in India, the 123-room Courtyard by Marriott in Vadodara, India, expected to open in March of 2021.