From the first India Design Forum, Le Méridien Hotels & Resorts, a Starwood Hotels brand in New Dehli, recently announced the Indian artist duo Thukral & Tagra as the newest LM100 members to provide artwork for the hotels’ high-impact areas.
Selected by Jérôme Sans, Le Méridien brand’s cultural curator, Jiten Thukral and Sumir Tagra will provide artwork worldwide as part of Le Méridien’s ‘Arrival’ experience. Hotel lobbies are considered high impact areas.
The artists, along with Sans and Mike Tiedy, Starwood’s senior vice president of brand design & innovation, will all participate in various panel discussions at the India Design Forum, which is being hosted at the newly renovated Le Méridien New Delhi.
During the forum, Le Méridien New Delhi will also host ‘A New Perspective’ discussion, the Le Méridien brand’s signature event series, around the topic ‘Indian Contemporary Art: The Indian Dream.’ Both Thukral & Tagra will participate in the talk.
‘As Le Méridien aims to become the hub for the creative and curious minds – hotel guests and the local community alike – the arts are used in surprising and unexpected ways to stimulate dialogue,’ said Eva Ziegler, global brand leader, Le Méridien and W Hotels Worldwide. ‘Our LM100 creative community, curated by Le Meridien Cultural Curator Jérôme Sans, inspires creativity in a relevant and innovative way. With the latest addition of Thukral & Tagra to the LM100 family, Le Méridien is recognizing the importance of India in the art world today.’
Known for a body of work that is truly pop, Thukral & Tagra collaborate in a wide variety of media including painting, sculpture, installation, video, graphic and product design.
Le Méridien’s award-winning Arrival Experience has been designed to transform the first ten minutes of a guest’s arrival moment at the hotel, from the entrance to the elevator ride to the guest’s room.
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