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India's key metrics fall in January, reports STR Global

- Judy Maxwell (Assistant Editor)
India's key metrics fall in January, reports STR Global


Smith Travel Research Global, which recently opened an office in India, reports a weaker demand at start of the New Year in the Asia/Pacific region.

In year-over-year measurements in January, the region’s occupancy decreased 3.4-percent to 60 percent. Its ADR, however, increased 9.8 percent to $152.92 and RevPAR was up 6 percent to $91.81.

‘The region saw a small decline in demand (minus 0.8 percent) reflected in a drop in occupancy (minus 3.4 percent),’ said Elizabeth Randall, managing director of STR Global. ‘Average rate growth helped to boost RevPAR in the region.

Key countries highlighted in the report include India, where on average, the hotel industry experienced a decline in all key metrics in a year-to-year comparison.

Nationwide, occupancy in January 2012 was 63 percent (a 1.2 percent decline from January 2011). ADR was R6,885.80, down 4.2 percent and RevPAR was R4,340.70, a 5.4 percent decline from January 2011. New Delhi alone, RevPAR fell 8.5 percent to INR5,148.10, the largest decrease in that metric, as well as a decrease of 15.8 percent in ADR.

Australia and Singapore both enjoyed increases in the key metrics. In occupancy, the Land Down Under had a better performance with 72.3 percent occupancy, up 4.7 percent; ADR was up a slight 0.1 percent to AUD175.61 and RevPAR was up 4.8 percent at AUD126.89.

Singapore had an average occupancy of 80.4 percent in January, but it was just 1.5 percent higher than January 2011. Meanwhile, its ADR jumped 4.9 percent to SGD287.92 and RevPAR was up 6.5 percent at SGD231.46.


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